to remove filters2009: The Year Ahead - A time to be brave
09 Dec 2008 | by Staff
must determine how it harnesses broadband now that Kangaroo is little more than roadkill in the eyes ...
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Microsoft restructures commercial and publishing arm
11 Dec 2008 | by Tristan O'Carroll
The company has overhauled its Advertiser and Publisher Solutions (APS) group under Ashley Highfield, who was recently appointed managing director and vice-president, consumer and online, from Kangaroo. The group, formed following the acquisition of aQuantive in 2007, will see the integration ...
ITV's Catch Up rebranded ITV Player
05 Dec 2008 | by Maisie McCabe
. On Wednesday (3 December) the Competition Commission provisionally concluded that Kangaroo, the project to show ...
Kangaroo's power may be diluted by commission's findings
03 Dec 2008 | by Emma Barnett
-on-demand service Kangaroo could mean more opportunities for lower advertising rates across the service, some media...director, television, Arena BLM, said: "The attraction of Kangaroo to clients was a one-stop shop to get ... Kangaroo's power, as it was meant to offer unique content. However, being able to negotiate the price down ... it depends on how much content Kangaroo would have to put elsewhere - and places more value ...
The Media Week Podcast - 3 December 2008
03 Dec 2008 | by Rich Sutcliffe
discuss Kangaroo, the Associated restructure and Lonely Planet, plus the team tackle the biggest stories
Kangaroo would damage competition, rules Commission
03 Dec 2008 | by Tristan O'Carroll
LONDON - The Competition Commission has ruled that Kangaroo would restrict competition...of Kangaroo in the balance, the CC, publishing its provisional findings today, said that the planned VoD ... lessening" of competition in the supply of UK TV VoD content. However, in a boost to Kangaroo's backers the CC concluded that Kangaroo would not lessen competition in online advertising or content acquisition ...
Kangaroo to sell with web inventory
02 Dec 2008 | by Emma Barnett
LONDON - Ads around Kangaroo, the planned on-demand online service from BBC Worldwide, ITV...According to media agency sources present at Kangaroo presentations over recent weeks, ITV and Channel 4's website inventories will be sold alongside their content on Kangaroo. One agency's head ... -dependently with Kangaroo, but it is unclear how exactly that model will work. It is thought, however, that they will start ...
Local commercial media must exploit Ofcom video ruling
25 Nov 2008 | by Steve Barrett
on behalf of the BBC, which has other ventures it wants to push past the Trust, including its Kangaroo ...
Is the recession stifling IPTV?
25 Nov 2008 | by Stephen Armstrong
VoD service Kangaroo - whose chief executive Ashley Highfield left to join Microsoft earlier ...
ITV negotiates final terms to sell ads around Kangaroo
18 Nov 2008 | by Emma Barnett
's inventory on Project Kangaroo, the video-on-demand joint venture service between BBC Worldwide, ITV...for project Kangaroo or a more abridged UKTV-style back catalogue." A senior TV figure close to ITV and C4 ... sales agreement with ITV and discussions are still ongoing." ITV declined to comment. Kangaroo could ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
