The Week: Media news - No appeal for Kangaroo
13 Feb 2009
The backers of Project Kangaroo will not appeal against the closure of the proposed online TV
The video-on-demand platform, which is owned by broadcast technology company Arqiva and uses the technology acquired from Project Kangaroo, will run BBC content including Doctor Who, That Mitchell Webb Look and classic dramas including Cranford and Lark Rise to Candleford. SeeSaw, which has yet to set a ...
The backers of Project Kangaroo will not appeal against the closure of the proposed online TV
Controversy surrounds the decision to axe Kangaroo....The Competition Commission's decision to gun down Kangaroo before it even hit the starting blocks ... threat to competition in the nascent VoD market. Project Kangaroo, announced in November 2007, promised ... display advertising would be sold centrally. The content would be free and not exclusive to Kangaroo ...
on the device. TV and the web make friends. Despite recent problems, Project Kangaroo should launch to great ...
The Competition Commission is likely to impose restrictions on the proposed Project Kangaroo video...The commission's main concern is that Kangaroo will lead to a loss of rivalry between BBC Worldwide, ITV and Channel 4, which will have an impact on the quality of VOD content and viewers' ability to access it. However, the commission believed that Kangaroo would not lead to a "substantial lessening ...
DON'T ... Confusion around the launch of Project Kangaroo The new video-on-demand service could ...
Ashley Highfield, the chief executive of the planned video-on-demand service Kangaroo, is quitting
by the advertising slowdown, with profitability being further impacted by investment in Kangaroo ...
Should advertisers be reassured by Kangaroo's model, Alasdair Reid asks...., but on Kangaroo, a joint venture bringing together ITV, Channel 4 and the BBC - but dominated by the latter ... Commission - and last week Kangaroo attempted to forestall worries that it was setting up a commercial cartel ... . There were also other revelations - for instance, that Kangaroo will aspire to a mixed funding model ...
will be. Will Joost stage a comeback? Will Google work out how to monetise YouTube? Will Kangaroo be any ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.