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Media: Things we like

After Project Kangaroo was blocked by regulators, it was good to see the video-on-demand service, and "son of Kangaroo", SeeSaw finally launch last week. Its advertising model might not yet be the most sophisticated but the site looks good and the blend of archive programming from the BBC, Channel 4 and Five ...

Media Forum: Is SeeSaw strategy sound?

At last, it has arrived. The beast formerly known as Kangaroo has made the bouncing arrival that it has been promising for, seemingly, an age. After a major regulatory stumble that held it back for a year and a "soft launch" to invited users in January, SeeSaw made its debut this week as a mainstream ...

Hotline: SeeSaw signs content deal with BBC Worldwide

The video-on-demand platform, which is owned by the broadcast technology company Arqiva and uses the technology acquired from Project Kangaroo, will run BBC content including Doctor Who and That Mitchell & Webb Look. ...

Media: All about ... Video-on-demand services

. SeeSaw (son of Kangaroo, another BBC-led project that was offloaded on to the BBC's Freeview partner ... programme guide. Or, indeed, like Kangaroo, it might end up being blocked altogether by the Commission ...

Media Perspective: Adland is spending its time and money on prioritisation

SeeSaw (spawn of Kangaroo), as one such prospect and it may well be right. Yet, like most clients around ...

Media Forum: Is the end nigh for linear TV?

hobbled its British equivalent, Kangaroo, back in February. Son of Kangaroo, now owned by Arqiva ...

SeeSaw hands ad account to Fallon

The agency won the business after a pitch process, having previously been appointed to handle the advertising for Project Kangaroo, the proposed VoD service backed by BBC Worldwide, Channel 4 and ITV, which ... for the defunct Project Kangaroo after Arqiva acquired the right to use it in July. Fallon will create a through ...

The Week: Media News - Grade hints at VoD tie-up

During a speech at a House of Lords Communications Committee hearing, Grade said that the Competition Commission made a huge mistake in blocking Project Kangaroo, a video-on-demand venture between BBC Worldwide, ITV and Channel 4, and that he was sure a US company would therefore soon take on the majority ...

Media Headliner: What Discovery can borrow from American Idol

was perplexed by the decision to block Kangaroo. This won't stop IPTV happening because Hulu will come in and we ...

The Week: Advertising Reviews - Arqiva set to launch VoD

Arqiva, which bought up the technology behind the now-defunct Kangaroo project, is seeking a media...After its acquisition of the technology from Kangaroo's shareholders, ITV, BBC Worldwide and Channel 4, Arqiva is seeking agencies that can take on the multimillion-pound launch campaign, which the company hopes will launch before the end of the year. ...

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