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Jubilee spirit unites the nation

01 Jun 2012 | by Doug Whelpdale

of national unity. We asked what people thought about activity from Kellogg s, Marmite and Sainsbury's. Kellogg s has resurrected packaging from 60 years ago, while Sainsbury s has run relatively standard ... %. Interestingly Marmite had the highest level of disapproval at 12%, compared with Kellogg s at 10% and Sainsbury ...

Adwatch (May 23) Top 20 recall: Walt Disney World Resorts

22 May 2012 | by Zaid Al-Zaidy, chief strategy officer, TBWA\London

Grey London/Starcom 24 16 -4 Kellogg's Coco Pops Leo Burnett/Carat 23 ...

Adwatch (May 16) Top 20 recall: Bird's Eye

15 May 2012 | by Zaid Al-Zaidy, chief strategy officer, TBWA\London

Abbott Mead Vickers BBDO/ ZenithOptimedia 45 4 ( ) Kellogg's Crunchy Nut Leo ...

Sector Insight: Cereal, energy and snack bars

18 Apr 2012 | by Jane Bainbridge

eat bars to replace a missed meal. NPD. With companies like Kellogg s and Kraft supporting NPD ... distributed in 25 countries. Clare Furlonger, marketing manager, Kellogg's Nutri-Grain Furlonger has been with Kellogg's since 2003 and has held a number of roles with the food company including ...

Adwatch (April 4) ) top 20 recall: The Guardian

04 Apr 2012 | by Gareth James, Executive creative director, TMW

= ( ) The Co-operative TBWA Manchester/ PHD Rocket 24 15= ( ) Kellogg ...

Brand barometer: Social media performance of Special K

21 Mar 2012 | by Gemma Charles

competitions to raise brand awareness. My Special K's revamp highlights Kellogg's ambition to become ...

Junk food 'super complaint' puts Krave, Nesquik and Cadbury's Buttons in firing line

09 Feb 2012 | by Gemma Charles

Brands under fire include Kellogg's Krave, Nesquik and Cadbury's Buttons. The CFC was due to hand in 54 separate complaints this morning (9 February) to the ASA, concerning offending company ... the concerns that the CFC raises." Kellogg head of external communications Paul Wheeler said: "The ASA agree ...

Adwatch (Feb 8) top 20 recall: Currys/PCWorld

08 Feb 2012 | by Tim Millar, Strategy partner, 18 Feet & Rising

Euro RSCG London/ZenithOptimedia 27 15= -19 Kellogg ...

Adwatch (Feb 1) - Top 20 recall: First Choice

01 Feb 2012 | by Margaret Johnson, group chief executive, Leagus Delaney

/Starcom 32 19 (-) Kellogg's Special K Leo Burnett/Carat 28 20 (17 ...

Adwatch (Nov 23) - Top 20 recall: Babybel

23 Nov 2011 | by Al Young, Executive creative director, Inferno

TV Brave/Vizeum 30 15= ( ) Kellogg's Crunchy Nut Leo Burnett ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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