Meet Jennelle Tilling, KFC
14 Oct 2008 | by Arif Durrani
value for money. We're proud of the quality of our ingredients, including our Grade A chicken, and we ...
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Insiders' Guide: Titan Outdoor marketing team
27 Jan 2009 | by Staff
bought them Fortnum Mason's strawberry and champagne jam, they got us tuna "chicken from the sea ...
Heinz happily spreads its word
30 Sep 2008 | by Sundip Chahal
spreading Heinz Spread Bake over some chicken, while listening to a remake of the classic Spread A Little ...
Sky campaign to support Ryder Cup coverage
04 Sep 2008 | by Maisie McCabe
of the forthcoming Ryder Cup golf tournament, being held at the Valhalla course in Louisville, Kentucky.
Which? slates advertisers over junk food campaigns
16 Jul 2008 | by Fiona Ramsay
the likes of Weetabix and Kentucky Fried Chicken, many "major food companies are taking advantage of lax ...
How to apply for flexible working
08 Jul 2008 | by David Emin
to do it (well, I'm no spring chicken). The lady on the other end of the phone asked if I was flexible ...
Brand Barometer - Mattessons ad is a bite-sized success
03 Jun 2008 | by Sundip Chahal
hungry for a quick bite that he doesn't even sit down to eat. As he starts to eat the chicken bites ... affected by the power of the chicken bites. Mattessons has made a good choice with the soundtrack, drawn ... , which had the same theme. In the previous ad, a young man eats the chicken bites at a bus stop ...
Can green button propel interactive ads?
03 Jun 2008 | by Fiona Ramsay
interactive advertising 2000 Interactive Advertising launches on Sky with Chicken Tonight Dedicated ...
Media Bitch
20 May 2008 | by Media Week
's press director Jeremy Slattery's secret spicy sauce on the chicken kebabs proved a huge hit. However ...
FMCGs are urged online to exploit consumer interest
15 Apr 2008 | by Ann-Marie Corvin
The research, based on an integrated online video and TV campaign for McCain Home Fries, revealed that consumer exposure to both TV and online campaigns led to an 18% increase in purchase intent and a 12% rise in brand favourability compared to consumers who were only exposed to TV advertising. Among other results ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
