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, the exchange did score a PR coup last September, when Michael Jackson, the self-declared King of Pop ...
LONDON - The Advertising Standards Authority is investigating Swiftcover's ad starring Iggy Pop...of Iggy Pop to promote Swiftcover when musicians cannot get insurance with the firm." He said that a ...
LONDON - The rock star Iggy Pop is the face of a new ad campaign for Swiftcover.com insurance....The campaign, by MWO, broke on Sunday with a 30-second TV execution. The ad shows Pop lauding the benefits of Swiftcover, which enables him to locate his important documents more easily. Tina Shortle, the marketing director at Swiftcover.com, said: "The new campaign is an exciting step for Swiftcover.com and one ...
well-known rocker Iggy Pop in its ads....in the music and entertainment industries. Iggy Pop prances around topless in the 25m Swiftcover ads ... for a band called Roguetune, was refused cover and when he asked about Iggy Pop he was told that his ...
Axa has lost its lust for life with Iggy Pop and is axing the rock star from its swiftcover.com ads...The aging rock star has been fronting the swiftcover.com 'Get A Life' campaign since 2009. Axa claimed that Pop had made motor insurance interesting for a change, along with lifting up sales. The new campaign, created by existing ad agency MWO, features speaking dogs. The Swiftbrothers are a ...
The Australian women used in the TV ads for Sheilas' Wheels, the Esure-owned insurance brand, have announced they are to release their own single, which will be produced by Stock, Aitken and Waterman. Rather than the song they sing in the ad, the trio will release a new song called (I'm So) Happy Happy...
LONDON - Ros King, president of JWT Chicago, is to take up an international role at sister WPP...King, who becomes client services director for American Express International, will replace ... year. Jackson, the former chief executive of Ogilvy London, has left the agency. King ... last year. At JWT, King was the global business director on the Kraft account. A spokesman ...
King Worldwide, the owner of City agency M:Communications, has formed a London-based crisis...of the King Worldwide network where necessary, particularly drawing on the crisis comms experience ... of technical experts that exists at King Worldwide. Morrison added: With a global client base of more than ...
Ros King, the former president of JWT Chicago and the one-time managing director of JWT London, has...In her new role, she will lead the agency's international American Express business from the London office, running the account across 30 markets outside of the US. King replaces Paul Jackson ... 's responsibilities as part of his role. The move sees King return to London after three years working in the US ...
. Julia King is managing director at Context Europe. ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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