15 Sep 2006
Robin Hicks polls the advertising and music industries to find out what they really think of each other, and asks them how they could change things to work better together.
28 Oct 2011
| by Mary Cowlett
The pop-up concept has brought excitement to the retail sector. Mary Cowlett examines whether...While pop-up shops made of bricks and mortar may be familiar to consumers, it seems there is also scope for developing the concept online. Some in the industry claim pop-up projects, such as Britney ...
Company magazine to introduce US Design, an online pop-up shop open for just 30 days. This offered ...
26 Apr 2011
| by Nicola Clark
From Comme des Garcons to EA Games and Hendrick's Gin, pop-up shops are springing up on high...The marketing world is in the midst of a pop-up frenzy.
Over the past 12 months, a growing number of brands has turned to pop-up activity to provide a burst of PR activity and another reason ...
.
The pop-up phenomenon has a long history. Fashion brand Comme des Garcons was one of the first to adopt ...
08 Mar 2006
| by Matthew Brown, Retail explorer, Echo Chamber
So it must be significant that the new Radley store caught my attention
as I walked down the King's Road. It is a gorgeous piece of retail
design, and a triumphant first entry into retail for owner Tula's most
successful brand. Even from the outside, the store brings the brand alive. It clearly
reflects ...
17 Jun 2009
A man in a suit and white Ray Bans becomes the victim of a phantom paint-balling enthusiast in this latest work by Cutwater.
20 Mar 2012
| by Noelle McElhatton
pop art cover to illustrate this week's feature on FMCG brand owners' response to the downturn...-hearted icons, Roy Lichtenstein s pop art blondes. Mid-priced brands have been over-looked in favour ...
30 May 1997
| by MAIRI CLARK
flawless production
values while moving away from its trademark boy-meets-girl pop promo
with some ...
02 Oct 2003
| by Sam Solley
Two of the music industry's most influential performers have been drafted in by Gap to give its latest ad campaign an injection of cool.
Pop icon Madonna and R'n'B star Missy Elliott have helped the ad reach number 11 in this week's Adwatch, with a recall of 43%. The spot is set ...
09 Mar 2012
| by Sarah Shearman
Ted Baker, the high-street fashion retailer, is offering customers their own digital fashion portraits, to support its new collection.
07 Jan 1999
| by HARRIET MARSH
the retailer is often owner and guardian of
its own fashion brand, the traditional POP display stand is just ...
,
says Graham.
In such an environment POP stands that can be tailored to fit individual ...