16 May 2012
| by Matt Cartmell
The company, which sells the Heineken, Foster s, Kronenbourg, Strongbow, Bulmers and John Smith s brands, appointed Publicasity after a pitch process.
In particular, Publicasity will be responsible for amplifying Heineken s recently launched Star Retailer programme which offers off-trade retailers simple ...
03 May 2012
| by Sara Kimberley
The Heineken-owned beer brand Kronenbourg 1664 has appointed Ogilvy & Mather to its £5 million UK..., without a pitch.
BBH created the "slow the pace" positioning for Kronenbourg that featured Mot rhead ...
26 Apr 2012
on the Kronenbourg 1664 advertising review could be announced by Friday. CHI Partners, JWT London, Ogilvy Mather ...
12 Apr 2012
, Now and Rainey Kelly Campbell Roalfe/Y R. The intermediary is also handling the Kronenbourg 1664 pitch ...
22 Mar 2012
The Heineken-owned beer brand Kronenbourg 1664 is moving swiftly with its advertising review, which
05 Mar 2012
| by Daniel Farey-Jones
Heineken-owned beer brand Kronenbourg 1664 is reviewing its UK ad account out of Bartle Bogle...was appointed to the Kronenbourg account in July 2010 when it was moved out of M C Saatchi without a pitch ...
.
In June last year Sarah Warby, who was responsible for Kronenbourg as marketing director of Heineken, left the brewer .
M C Saatchi had held the Kronenbourg account since 2001.
A Heineken ...
09 Jun 2011
| by Sara Kimberley
it already handles Kronenbourg. UK advertising for Sol has previously been handled by various agencies ...
01 Dec 2010
| by John Reynolds
for the iPad, with advertising from Ford, Lexus, American Express and Kronenbourg....The magazine launched yesterday (30 November), four months after Marketing first revealed Virgin's plan to publish a consumer magazine .
Advertisers include Ford UK, Lexus, American Express, Panasonic, Ford Canada and Kronenbourg.
The launch is supported by a marketing campaign, created ...
20 Jul 2010
| by Joe Thomas
Kronenbourg 1664 has appointed Bartle Bogle Hegarty to its UK ad account without a pitch, having...positioning in the UK. BBH, which already handles the advertising for Kronenbourg's parent company Heineken, will create an October push across TV and national press ads promoting Kronenbourg as an at-home drink ...
. In the 12 months to October 2009 Kronenbourg witnessed a decline of 8.8 per cent in sales to 103 million ...
20 Jul 2010
| by Joe Thomas
Kronenbourg 1664 is readying a multimillion-pound marketing assault to assert its premium...Saatchi since 2001.
The October push will comprise TV and national press ads promoting Kronenbourg ...
was handled by G2 UK.
In the 12 months to October 2009 Kronenbourg witnessed a decline of 8.8% in sales ...
in the on-trade.
Earlier this month, Kronenbourg's owner, Heineken UK, rolled out a campaign for Foster ...