Power 100: 100 to 50
17 May 2011 | by Nicola Clark
's, Kronenbourg and San Miguel brands. The group marketing director believes that 'big ideas' drive marketing ...
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Saatchi & Saatchi, W+K, BBH, Dare and AMV lead UK hope in Film Lions shortlist
24 Jun 2011 | by Anne Cassidy
for its Kronenbourg "slow the pace" and Axe "axe angels" work. AMV BBDO is shortlisted for Heinz "happy ...
Can Unilever's brand be applied to all?
20 Jan 2009 | by Alex Brownsell
brand Kronenbourg 1664. Unilever, however, may struggle to promote its brands as sharing a common set ...
OFT clears $52bn Anheuser-Busch acquisition by InBev
18 Nov 2008 | by Ed Kemp
attract sales by switching to competing premium lagers such as Kronenbourg 1664, Carlsberg Export ...
Pubs face sobering times
18 Nov 2008 | by Gemma Charles
-trade tactic. Scottish Newcastle's direct and digital campaign for Kronenbourg 1664, for example, positions ...
Brand Health Check: Kronenbourg 1664
04 Nov 2008 | by Joe Thomas
Kronenbourg 1664's UK vintage doesn't extend anyway near as far back as 1664 - in fact ... since 1952, but the monarch is the same and Kronenbourg is still a feature of pubs and bars, under its ... violence. Kronenbourg was subsequently exonerated. Behind the sensationalist headlines, though ...
Biggest brands: Top 10 brands by product category 2008
23 Sep 2008 | by Jane Simms
iconic 'No nonsense' advertising. Brands such as Stella Artois, Kronenbourg 1664 and Grolsch have a ... -80 -15 8 Kronenbourg 1664 55-60 65-70 -20 9 John Smith's 55-60 45-50 21 10 ...
ASA gives thumbs up to Kronenbourg's knife-wielding chefs
03 Sep 2008 | by Colin Marrs
LONDON - A TV ad for Kronenbourg 1664 lager, featuring a group of chefs slicing bubbles, has been
Tim Seager exits Kronenbourg
27 Aug 2008 | by Staff
executive of brewer Brasseries Kronenbourg following a management shake-up.
Tony Kaye returns with M&C Saatchi Kronenbourg spot
09 Jun 2008 | by Staff
promoting Kronenbourg's new Dynamo Systeme in-can widget....To promote the new device, Kronenbourg, much like Guinness, has decided ... Guinness men bouncing about, Kronenbourg is focusing on the small gathering of French chefs inside the new ... smaller. Once their work is done, they send the bubbles on their way. Credits Project Kronenbourg ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
