Power 100: 100 to 50
17 May 2011 | by Nicola Clark
's, Kronenbourg and San Miguel brands. The group marketing director believes that 'big ideas' drive marketing ...
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The Annual 2011: Top 10 celebrity ads
16 Dec 2011 | by Staff
at the heartstrings as he watches his family prepare for a holiday following his untimely death. 8. Kronenbourg ... 's award-winning "slow the pace" campaign for Kronenbourg, the Madness spot mixed a healthy dose of British ...
Top 20 slang brands
24 Nov 2009 | by Bill Britt
/ Stalkbook Guardian / Grauniad Heineken / Heinie Jack Daniels / JD Kronenbourg / a pint of numbers ...
Biggest brands: Top 10 brands by product category 2008
23 Sep 2008 | by Jane Simms
iconic 'No nonsense' advertising. Brands such as Stella Artois, Kronenbourg 1664 and Grolsch have a ... -80 -15 8 Kronenbourg 1664 55-60 65-70 -20 9 John Smith's 55-60 45-50 21 10 ...
Branding News: Design choice - Calvin Klein Boxer Shorts
27 Sep 2006 | by Craig Wheeler, Joint managing director, WDMP Communications
I must stress that this investigation into men's underwear is not the result of a Bridget Jones-esque conversation at the water cooler, but of a post-six Kronenbourgs pub conversation. Assuming my research is a good benchmark, why is the penetration of CK boxer shorts so high among its target audience? Well ...
The Work: New Campaigns - UK
26 May 2006
website will also offer tailored breakfast plans for consumers, based on their lifestyles. KRONENBOURG ... : Launch Kronenbourg Blanc, a new addition to the Kronenbourg 1664 family, for the on-trade Creative ... talkers, sampling kit, bar runners THE LOWDOWN Scottish & Newcastle is promoting Kronenbourg Blanc ...
Stop Press
02 Sep 1999 | by IAN DARBY
-based Evans Hunt Scott. Scottish Courage has swapped marketing managers on leading brands Kronenbourg 1664, and Beck s and Coors. Graham Fewkes, formerly in charge of Kronenbourg, has taken control ...
TOP UK AND EUROPEAN BRANDS: BIG BRAND SPENDERS BY SECTOR
25 Apr 1997 | by THOMAS VERNER
6 9 Kronenbourg 1664 Young and Rubicam Media Centre 7 - Pepsi Cola Abbott ... Smirnoff 7.07 7.01 0.85 6 9 Kronenbourg 1664 6 ...
CLOSE-UP: LIVE ISSUE/SOAP-OPERA COMMERCIALS; Has the soap format become a cliche in TV ads?
09 Feb 1996 | by HARRIET GREEN
signifie 1664? series for Kronenbourg 1664 showed. Scripted in French, it was trumpeted as the UK ... . Toby Hoare, Y s managing director, is reluctant to discuss the Kronenbourg ads directly but, speaking ... with the chickens he d hunted so assiduously for 14 episodes. And Kronenbourg? What did 1664 signify? We never ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
