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Adwatch and Webwatch (April 25 ) Top 20 recall: Tesco

= ( ) DFS Krow/MediaCom 39 4= ( ) Cadbury Creme Egg Fallon London/PHD 39 ...

Trading places: this week's people moves

Advertising Krow has boosted its senior team with the appointment of Will Saunders as its managing partner and head of business planning. ( Campaign ) Leagas Delaney has appointed Michael Pring , the former managing partner of Dare , as its international managing partner. ( Campaign ...

Furniture retail and DIY brands switch from price-led to emotive ad strategy

Advent, hired ad agency Krow to make more of its 42-year, British heritage. The resulting ads, which ...

BBC marketing chief quits for DFS

Normoyle is a former director of marketing at Motorola and has been director of marketing at the publicly-funded broadcaster since September 2010, after a spell as its director of audiences. DFS appointed Krow to handle its 84m advertising account in November last year, after calling a review ...

New business leagues (2 December 2011)

Krow breaks into the Creative league at number three after winning the £84m DFS business.

Krow captures £84m DFS ad business

DFS Furniture, the retailer which is the UK's sixth biggest advertiser, has hired Krow to handle...Independent agency Krow won the busness after a final shoot-out against Karmarama. The retailer kicked off the review in August and the pitch process was handled by the AAR. Ogilvy Mather ... review earlier this year that led to the account's consolidation into MediaCom . Krow was launched ...

Pitch Update

DFS has selected Karmarama and Krow Communications to go through to the final round of the pitch for its 80 million ad business. The sofa merchant is meeting both agencies again in the next few days before making an appointment. The other contenders, VCCP and Ogilvy Mather, have been knocked off ...

Pitch update

advertising review. Karmarama, Krow, Ogilvy Mather and VCCP are pitching over the next two days, with a ...

St Luke's and MediaCom win Majestic Wine accounts

St Luke s beat Karmarama and Krow, while MediaCom defeated Universal McCann and the7stars, in a process led by the Majestic marketing director, David Sinfield, run through the AAR. The wine retailer has not previously used brand advertising, focusing instead on direct marketing. Haygarth, which ...

Pets at Home poaches Greggs' Jefferson

expertise and breadth of offer. The TV and print drive, created by Krow, will promote Pets at Home ...

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