Asda plots online boost for George clothing brand
19 Jan 2012 | by Sarah Shearman
strategy and expanding Asda Direct, its site for non-food items, including George. It appointed LBi ...
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TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations
02 Feb 2012 | by Staff
Media, and Agency of the Year, in which it is up against AKQA and LBi. Meanwhile, AQKA and Adam Eve ... , art in Yorkshire LBi, infi-knit MediaCom, sunsmart fashion forecast Zone, MyFarm ... , mouth v life LBi, Xperia studio TBG Digital, evolution of mobile Best viral ...
Asda trademarks 'Asda Money'
16 Jan 2012 | by Matthew Chapman
.asdamoney.co.uk domain names, which redirect visitors to its Asda Financial Services home page . Asda appointed LBi ...
Asda hires LBi to revamp websites
29 Sep 2011 | by Sara Kimberley
Asda has appointed LBi to overhaul its online presence and handle its digital advertising strategy....The agency won the digital account after a pitch process that began in July. LBi, which is understood to be the supermarket's first dedicated digital agency, will work across the Asda.com, Asda Direct ... retailers. LBi declined to comment on its appointment. ...
Brand Republic inducts its first Hall of Famers
23 Sep 2011 | by Staff
, with partners LBi and Bigmouthmedia, to celebrate its 10 th anniversary. Following an editorial panel ... was introduced by editor Rich Sutcliffe and Lyndsay Menzies, chief media officer at LBi and chief executive ...
Hall of Fame shortlists finalised and deadline extended
09 Sep 2011 | by Staff
To give every one ample opportunity we have extended the deadline for voting until close of play on Wednesday, 14 September. Visit the Hall of Fame , sponsored by marketing and technology agency LBi and its media arm bigmouthmedia, today and vote for those leaders, brands and innovators you feel deserve ...
Deadline approaches for BR Hall of Fame votes
02 Sep 2011 | by Staff
and technology agency LBi and its media arm bigmouthmedia and votes are flooding in. The first half ...
Brand Republic launches Hall of Fame
23 Aug 2011 | by Staff
The first half-a-dozen Hall of Famers will be inaugurated at the gala dinner of the BrandMax event in September. The Hall of Fame , sponsored by marketing and technology agency LBi and its ... was launched in September 2001. Gareth Jones, brand engagement director at LBi, said: "At LBi ...
M&S appoints SapientNitro to boost web sales
18 Aug 2011 | by Sara Kimberley
The agency, which won the brief after a pitch, will work with M S until its new site is fully operational in 2014. The retailer s relationship with its digital agency LBi will continue. However, in the long term, a pitch for an agency to inform customers about the consumer experience offered by the site ...
Inferno beats three to Electrolux brief
24 Feb 2011 | by Sara Kimberley
advertising account. LBi oversees Electrolux's digital activity, while Tequila works on experiential ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
