Search results for LOCOG

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Andrew Oldham handed London 2012 consultancy role

partners including McDonald's, Coca-Cola and Samsung. LOCOG hired McCann Erickson as its marketing services ...

Close-Up: Is sponsoring the Olympics worth it?

event that has come to this country in decades?" Such is the scale of the business, LOCOG predicts ... the implementation of a legacy scheme, which LOCOG requires all partnered brands to introduce. "Partners do ... with LOCOG in February last year. - The company plans to use the event as a key pillar for its marketing ...

Pitch Update

The agencies involved, VCCP, Mother, Saatchi & Saatchi and Iris, were due to present at LOCOG's Canary Wharf offices but were told to come back a week later because they wouldn't be able to make it through the throng of placard-waving protesters. The agencies looking to bolster their green credentials ...

Pitch update

little money will go to the successful agency. Instead, LOCOG is asking agencies to do it "in value ...

Pitch update

little money will go to the successful agency. Instead, LOCOG is asking agencies to do it "in value ...

Saatchis lands 2012 brief

on the above- and below-the-line communications for the Games in the run-up to 2012, working on LOCOG's key ...

Saatchis lands 2012 brief

-the-line communications for the Games in the run-up to 2012, working on LOCOG's key initiatives and events, as well ...

The Week: Agencies line up for London 2012 advertising account

LOCOG is looking for an integrated advertising and marketing services agency to assist it with its ... on LOCOG's key initiatives and events over the next three-and-a-half years. London 2012's commercial ... . Townsend said: "The next three-and-a-half years will see LOCOG's marketing and communications come ...

London 2012 calls pitch for ad account

LONDON - The London Organising Committee of the Olympic Games and Paralympic Games (LOCOG) has...LOCOG is looking for an integrated advertising and marketing services agency to assist it with its ... will develop the creative identity and look for the Games and work on ticket marketing. It will work on LOCOG ... three-and-a-half years will see LOCOG s marketing and communications come to the fore. "In that time ...

LOCOG seeks creative agency for mascot brief

The London Organising Committee of the Olympic and Paralympic Games (LOCOG) will brief the successful agency to create a character that reflects the Games' Best of British' ideal. It is set ... , three weeks after the Olympic Games close. Chris Townsend, commercial director of LOCOG, said: "They ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.