Locog to investigate Honda campaign
10 Jun 2011 | by Loulla-Mae Eleftheriou-Smith and John Reynolds
Olympians. This is a long-term campaign." London organisers (Locog) said it would investigate the matter ...
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ISBA Conference: President spotlights online behavioural ads debate
21 Mar 2012 | by Daniel Farey-Jones
's conference include: Greg Nugent, marketing director at Locog; Chris Burggraeve, chief marketing officer ...
Marketing's Power 100
26 May 2010 | by Nicola Clark
certainly faces a challenge. 62. Chris Townsend, LOCOG With 2012 just around the corner, there has ...
BMW appoints Synergy for London 2012 task
11 Feb 2010 | by Joe Thomas
, and will be providing a low emissions fleet to help enable the London 2012 Organising Committee (Locog) to deliver its ... rebranding programme. IHG was signed by Locog as a tier three partner in June 2009. Holiday Inn will provide staff for the Olympic Village in east London in 2012, as well as meeting facilities for Locog ...
BP becomes sixth top-tier London Olympics sponsor
03 Jul 2008 | by Staff
of the Olympic Games. With the addition of BP, LOCOG now has six top-tier partners including Lloyds TSB, EDF ... signed to date. Sebastian Coe, the chairman of LOCOG, said: "BP has a well established track record ...
Power 100 Marketers of 2008: 1-50
28 May 2008 | by Staff
campaign for Birds Eye featuring Madness frontman Suggs. 28. Chris Townsend, LOCOG i There is no doubt ...
The year's top 10 legal cases for marketers
27 Nov 2007 | by Nick Johnson
to criminal prosecution in certain circumstances. 2 Further enforcement action by LOCOG. Expect the London ...
Oil firms battle to clinch £100m 2012 sponsorship
05 Sep 2006 | by by Drew Barrand
LONDON - LOCOG, the organising committee for the London 2012 Olympic Games, is close to finalising...Industry sources claim BP is the frontrunner to land the contract, which could see it become the Games' first top-tier partner, although Shell, Texaco and Esso have also had talks with LOCOG regarding the sponsorship. LOCOG originally stated that its sponsorship drive would focus on the banking, automotive ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
