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A new report says the advertising industry will lose out under a Labour government, writes...A new report says the advertising industry will lose out under a Labour government, writes Katharine Raymond In 1979 the Tories won an election with the help of Saatchi s Labour Isn t Working advertising campaign. In 1996 the Tories used posters to depict Labour s Tony Blair ...
This weekend Labourhome.org was the medium chosen by Labour grandee John Prescott to quash...the Labour Party. If the next election is won for Labour by Gordon Brown or by any other candidate ... will be the man or woman who, in their election campaign, inspires the public to give Labour another chance at a ...
Scottish Labour's long-time head of comms has quit, as party leader....Wendy Alexander faces increased pressure to step down over a donations scandal. Tony McElroy, a former press officer for Gordon Brown and Scottish Labour s head of comms for almost five years ... will be the third comms person to leave Scottish Labour since Alexander became leader last year. Senior press ...
The Labour Party has drawn up a 'new media strategy' with assistance from leading PR professionals....The strategy is revealed in two confidential documents obtained by PRWeek. A memo by Labour ... . Other elements of the strategy include: an Obama-style virtual phone bank for Labour campaigners ; a take to the web initiative involving key ministers appearing on popular online forums; a Labour Party ...
Those in advertising who believe life under Labour would be tougher will be concerned to hear...Those in advertising who believe life under Labour would be tougher will be concerned to hear that a large number of backbench Labour MPs believe the industry is peopled with liars, cheats and thieves . Meanwhile, 90% of Conservative MPs say advertising benefits the consumer ...
the Labour Party's digital strategy ahead of next year's general election....Blue State Digital managing partner Thomas Gensemer told PRWeek that senior Labour figures were still unwilling to fully embrace digital campaigning. 'They have lacked senior-level buy-in ...,' said Gensemer, who added that it was probably too late now to rescue Labour's digital strategy. 'An unspoken ...
LONDON - The Labour Party is looking for a direct agency following its annual conference...It has already approached several agencies about the brief, which is believed to include both on- and offline communications. The Labour Party refused to comment on the review. According to Nielsen, Labour spent 1.3m on direct mail between January and May in the build up to the 2005 general election ...
focuses on how Labour can ensure a third term in office....Labour may be the favourite to win the election, but the signs are that, compared ... broadcast, featuring Blair and Gordon Brown, showed how worried Labour is. The rift between the two ... this campaign. However, his return to centre stage is a tacit admission that Labour needs all the help it can ...
The ad agency that brought Margaret Thatcher to power has been appointed to handle the Labour Party...the account. Saatchis is understood to have clinched the business after impressing Labour with the breadth ... and the creative director, Kate Stanners. Douglas Alexander, Labour's general election co-ordinator, said: "I can ... the Tory account in 1987. It created the legendary "Labour isn't working" ad that helped bring Thatcher ...
LONDON - The agency that brought Margaret Thatcher to power has been appointed to handle the Labour...the business after impressing Labour with the breadth and depth of its creative ideas, its capacity as a big ... by Senior and creative director Kate Stanners. Douglas Alexander, Labour s general election co ... campaign. It created the legendary Labour isn t working ad that helped bring Thatcher to power in 1979 ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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