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BETC London lands Livingstone's mayoral campaign account

10 Apr 2012 | by Loulla-Mae Eleftheriou-Smith

BETC has been awarded the account following two outdoor poster campaigns, one of which accused Mayor Boris Johnson of being a "pickpocket" . The appointment was chaired by Tessa Jowell, Labour MP for Dulwich and West Norwood, London. BETC will work on a series of issue-driven ads for the Livingstone ...

My YouTube ad of the week: Amy Kean, MPG Media Contacts

29 Mar 2012

are f**king great. Does it tug at the heartstrings? Of course - child labour, anyone? Is there a ...

29 under 29: Not the usual suspects

10 Nov 2011 | by Kate Magee

was working on the Labour government-backed Hello campaign when the coalition came to power and slashed ...

Adwatch (June 29): Moonpig.com delivers its message

29 Jun 2011 | by Mark Orbine, Creative director, VCCP

and how it works. It may seem to labour the point, but if you assume that not all Moonpig's target ...

Euro RSCG and Chivas Regal create online film charting 20th century

24 May 2011 | by Ben Bold

reincarnated the brand. Mick Mahoney, Euro RSCG London's creative director, said: "This film was a labour ...

BT 'wedding reveal' by AMV BBDO

26 Apr 2011

Viewers will finally get to see the wedding dress, car and first dance chosen by the nation. The nation was asked to help plan the wedding, via www.facebook.com/BTUK, after Jane went into early labour in the last ad screened in March. This is the second time the country has been involved in the Adam ...

BT's Adam and Jane campaign draws 480,000 votes

22 Apr 2011 | by Katherine Levy

via www.facebook.com/BTUK after Jane went into early labour in the last ad, screened in March ...

BT 'the wedding vote' by AMV BBDO

02 Mar 2011

Created by AMV BBDO, a new ad featuring BT couple Adam and Jane asks fans to help the couple plan their upcoming nuptials as Jane goes into an early labour. Viewers are asked to vote for their favourite dress, card and first dance via Facebook. BT will then select two voters at random to become wedding guest ...

BT calls on public to plan the 'other' big wedding of 2011

02 Mar 2011 | by Maisie McCabe

The ad, by Abbot Mead Vickers BBDO with media by Maxus, is the latest in the series that follows the lives of Adam and Jane. This time, a heavily pregnant Jane is planning her wedding when she suddenly goes into early labour. With the new arrival, the couple no longer have the time to organise ...

British TV will host product placement in 2011

03 Dec 2010 | by Arif Durrani and Maisie McCabe

process led by the former Labour government's culture minister Ben Bradshaw . It came just months after ...

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