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Opinion: PR students are the stars of tomorrow

23 Jul 2004 | by Julia Hobsbawm, julia@hmclondon.co.uk

Yet in little under a decade there is now a PR degree in every corner of the land. The academic pursuit of PR has burgeoned to over 20 academic institutions with the IPR's seal of approval for around 50 degrees, masters and postgraduate diplomas. Looking at the websites for each degree, I am struck by how ...

GLOBAL RANKINGS 2001: LATIN AMERICA - PR's star is rising. While neighbouring nations start to feel the recession in Argentina, agencies willing to expand into the continent are posting impressive gains, finds Diego Dillenberger

03 Aug 2001 | by DIEGO DILLENBERGER

Latin America has always been a land of enormous business opportunities for those who can stomach the risks - and the performance of the PR industry during the past 12 months has been no exception. 'Last year we grew 70 per cent, and in the first half of 2001 we advanced another 25 per ...

GLOBAL RANKINGS 2001: CANADA - Courting interest. The US economy may be frozen solid, but PR agencies north of the border are keeping their cool, and continue to attract attention from international agency groups. Chris Daniels reports

03 Aug 2001 | by CHRIS DANIELS

, and Canadian-owned PR firms fighting back by expanding outside of their native land. This trend is expected ...

Fleishman-Hillard lands TQ3 Travel Solutions brief

02 Mar 2001 | by CHRIS SCOTT

Fleishman-Hillard has been appointed to handle worldwide promotions for TQ3 Travel Solutions, a global business travel firm composed of three existing companies in the corporate travel field. The firm, which was created by the merger of Maritz Travel Company, TUI Business Travel and Internet...

STOP PRESS: Grayling lands outdoor advertising brief

20 Aug 1999 | by DAVID MCCORMACK

Grayling Group has been appointed to handle UK business PR for DHJ Media, the Swedish company which has won a contract to install its Outdoor Evolution digital screen advertising system on the London Underground. The system is currently being tested and launches at Oxford Circus in spring 2000. Grayling...

MEDIA: The tobacco ban is not the end all for advertisers

09 Jul 1999 | by MAGGIE BROWN

much to commend it. This was an issue ad land was never going to win: the writing was on the wall...The Government s decision to bring forward its ban on tobacco advertising to this December has much to commend it. This was an issue ad land was never going to win: the writing was on the wall for a decade. It s been noticeable that the industry s bright stars knew that and gave up fighting ...

Shandwick lands UK education PR

30 Apr 1999 | by SOPHIE BARKER

The first brand campaign to promote British further and higher education abroad has been awarded to Shandwick public affairs and its sister advertising agency, McCann-Erickson.

BORDER LINES: GENOA - HSL lands Porto Antico account

02 Apr 1999 | by MAGGIE BROWN

Italian integrated PR and advertising agency HSL has been hired to handle consumer PR for Porto Antico, the consortium which was founded to market the old port of Genoa as a cultural, conference and entertainment complex.

EDITORIAL: Winners in the acquisition stakes

04 Dec 1998 | by DICK SAUNDERS, a director of Cardew and

PR grouping, and its nearest rival Interpublic. It also lands a handful of strong medium ...

Independent tops the ranks for ad campaign stories

18 Jul 1997 | by JULIETTE GARSIDE

carried467 advertising stories between April and June, covering 243 campaigns. The Rover 600 ... over and deposited in a Rover car. But they coincided with coverage of British hostages in Kashmir ... of the editorial coverage of the Rover 600 advertisement was critical, which must have hastened its withdrawal ...

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