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Lucre lands consumer PR brief for Parkdean

Lucre has been brought in to handle a consumer public brief for holiday parks group Parkdean.

Heathrow creates 'royal runway' for Diamond Jubilee

The flag has been created by outdoor agency Curb and spans 540 square metres, measuring 30 metres in height. It marks the first time an image has been painted on Heathrow's airfield. It is positioned next to the northern runway so passengers can see the image as their flights land. Red carpets ...

Brand USA features Johnny Cash's daughter in first global ads

The 'Land of dreams' campaign by JWT New York, features a TV ad supported by digital, outdoor ... spend of $12.3m ( 7.6m). The creative features American musician Rosanne Cash performing 'Land ... , and driving motorbikes and Cadillacs. The ad ends with the strapline "Discover this land, like never before ...

Marketing the Queen: brands face a Diamond Jubilee balancing act

feeling,' he adds. Land-based activity In addition, Smith's remit extends to land-based activity ...

Work debrief - Brands play part in Virgin Media's buffer experience

by DDB's second script, "bye bye buffering". We know technology promises can be hard to land ... , we wanted to contextually land the campaign. We began by asking ourselves: "What would buffering look ...

Angry Birds to open official theme park

Angry Birds Land will be "the first of several Angry Bird parks around the world". Miikka Sepp l ... will be able to see previews of Angry Bird Land during construction on the park's website and Facebook page ...

M&C Saatchi lands £100m global Etihad ad account

Etihad Airways, the international airline based in Abu Dhabi, has appointed M&C Saatchi Worldwide to handle its £100 million global advertising account.

Ian Monk: 'Rogue captain' line could sink company

to land in a show-off manoeuvre before abandoning his passengers to their fate? All these questions ...

Pitch update

in December that Carat had landed the $3 billion General Motors media account, the review is very much still ...

The Annual 2011: Top 10 worst celebrity ads

. Venky's, Blackburn Rovers What is it with football teams and bad ads? You have probably all ... worse is this ad for Venky's chicken, starring the Blackburn Rovers squad. The club has put in some bad ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.