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Legoland 'mini breaks' by DLKW Lowe

30 Mar 2012

The billboards are a fraction of the size of the standard six- or 48-sheet advertising and are made from Lego. ...

When the geeks went to Austin

22 Mar 2012

and discussions (Goodby, Silverstein Partners' Gareth Kay was particularly excellent on Google+) to Lego Android ...

Legoland 'Lego Star Wars Miniland Experience' by DLKW Lowe

21 Mar 2012

Legoland has launched a Star Wars-themed campaign to support the opening of the Lego Star Wars...The outdoor and online campaign uses Lego Star Wars characters to recreate famous scenes from the movie series, spinning iconic "negative" lines from the films into "positives", to celebrate the opening. ...

Private View: Russell Ramsey and David Harris

15 Sep 2011

young audience. I've had a flashback here as well, in the form of TBWA's surreal "kipper" ad for Lego ...

Cannes Lions Festival 2011: The Brands at Cannes

08 Jul 2011 | by Noelle McElhatton

) = Greenpeace 3 Golds (Press) = Heineken 3 Golds (Cyber, Film, Film Craft) = Lego 3 Golds (Outdoor ...

My YouTube ad of the week: James Hilton, AKQA

06 Apr 2011

James Hilton reviews Lego Star Wars III: Clone Wars...James Hilton, chief creative officer, AKQA Why I like it Lego is cool. Star Wars ... to show someone, and in my book that makes it good. Maybe it s because I like Lego, Star Wars and poo ... = recognizable. Give the cat management powers to enable sadistic treatment of employees = evil. This Lego thing ...

Lego 'the brick thief' by Pereira & O'Dell

05 Jan 2011

San Francisco agency Pereira & O'Dell has created a short surreal film as part of its Lego 'click...The film is part of a wider campaign encouraging Lego fans to build unusual creations. It is supported by a website and iPhone app. ...

Lego launches contest to find TV ad stars

18 Oct 2010 | by Maisie McCabe

Lego and Nickelodeon, the Viacom-owned children's channel, have launched a campaign to find...Children are asked to build their own models using Lego City then photograph and upload them ... from Ireland, will star in a 40-second TV spot for the Lego City brand and receive free products for their classmates. Laura Di Bonaventura, senior brand manager at children's construction toy brand Lego UK, said ...

Lego to run 3D cinema ad around Toy Story

30 Jul 2010 | by Sara Kimberley

Lego is launching its first 3D ad on Monday to promote its exclusive 'Toy Story' range....The ad was created by Dazzleship and features animated 3D Lego 'Toy Story' minifigures of characters such as Jessie, Bullseye, Woody and Buzz. The deal was agreed by Lego UK s marketing director Fiona Wright, Carat Sponsorship s Rob Honeywood and Pearl Dean s account manager, Joe Copeman ...

 

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