Battle of the brands
03 Nov 2010 | by Rachel Barnes
, Hovis, Lego and British Gas. Contrasted with modern brands such as Giffgaff, Jagermeister, Facebook ...
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Cannes Lions Festival 2011: The Brands at Cannes
08 Jul 2011 | by Noelle McElhatton
) = Greenpeace 3 Golds (Press) = Heineken 3 Golds (Cyber, Film, Film Craft) = Lego 3 Golds (Outdoor ...
The best brands of 2010: choose your winner
21 Oct 2010 | by Staff
. LEGO Lego is a legacy brand that, despite being 70 years old, continues to reinvent itself ... devices. Lego, too, has embraced new technology in 2010, with augmented reality kiosks showing potential ...
From first love to Slim-Fast
29 Jun 2010 | by John Reynolds
brand: Lego Favourite campaign: The 'Pablo the drug-mule dog' ads for Frank by Mother and Profero ...
Google tops media brands in latest Superbrands survey
15 Jul 2009 | by Claire Billings
spots to number six. Coca-Cola and Lego were placed seven and eight respectively. Among the brands ... -Benz 7 Coca-Cola 8 Lego ...
Microsoft overtakes Google to become UK's top consumer brand
15 Jul 2009 | by Jacquie Bowser
-Cola, Lego, Apple and Encyclopaedia Britannica rounded out the top ten. Encyclopaedia Britannica was a ...
Paul Evans quits Kimberly-Clark to head Xbox EMEA media
14 May 2009 | by Ian Darby
including Lego Batman and Rock Band. Microsoft said in January that total sales of the Xbox 360 had topped ...
UN body warns brands face cybersquatting under plan to expand domain names
17 Mar 2009 | by Bill Britt
the Builder, Xmen, Coca-Cola, eBay, Google, Hard Rock Cafe, LEGO and Nestle. ...
The Week in marketing: 4 November 2008
04 Nov 2008 | by Staff
Lego marks half-century Lego is rolling out a range of marketing initiatives to celebrate its ... sources, including the BBC and The Sun, reported the discovery of a giant Lego man washed up on a Brighton beach Friday. Lego denies any knowledge as to how the six-foot toy ended up on the beach. Its presence ...
Search for presents moves online
11 Dec 2007 | by Gareth Jones
no advertising in 2007, the fur-lined boots became the third-most searched-for product in November. Lego led ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
