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of strategy and Marc Giusti is the group chief digital officer at Leo Burnett ...
LONDON - Leo Burnett is to merge its below-the-line operation, Leonardo, into Arc Integrated...will not be part of the management team and are leaving the Leo Burnett Group. Arc will continue to be run by its ... of their respective above-the-line partners, D'Arcy and Leo Burnett, last autumn. Since then, Haines has been vocal about his desire to forge closer working relationships between Leo Burnett and its sister below ...
Billy Mawhinney and Alastair Wood, the creative directors at Leo Burnett, are leaving the agency.... Wood joined Burnett in 2004 from JWT and before that, he worked at Lowe. ...
LONDON - Leo Burnett Worldwide is to rebrand and realign its direct marketing and digital agencies...In the UK, Leo Burnett's associated direct agency Leonardo will not change its name, but will become part of the iLeo network. Steve Barton will continue as CEO, reporting to Leo Burnett group ... left his role at Leo Burnett in London in 2000 to take up a global role in Chicago. Other countries ...
LONDON - Leo Burnett has expanded the reach of its direct marketing and digital operation...is why we believe this model will work," Edwards said. Leo Burnett launched the iLeo network in October ... in the Philippines when Leo Burnett took control of First Direct in January. The North American operation is headed by president and CEO Peter Steinhauser, while Bant Breen, the former head of digital operations at Leo Burnett ...
to a new role overseeing digital advertising at Leo Burnett and Arc.
LONDON - Leo Burnett restructured its operations worldwide and is to more closely realign the main...Bernardin, Leo Burnett Worldwide chairman and chief executive, said: "Right now the joint Arc/Burnett task ... managers, who previously oversaw either the Arc or Leo brand alone. The senior management structure ... for the combined Arc and Leo brands across a number of countries in the region. Marc Landsberg, president of Arc ...
LONDON - Leo Burnett Worldwide, owner of DM agency Arc, has bought a 51% stake in Tel Aviv..., event marketing and media planning. Tom Bernadin, chairman and CEO of Leo Burnett Worldwide, said: "Geller-Nessis is a perfect compliment to Leo Burnett's presence in Europe and the Middle East. We see Geller-Nessis as a key strategic partner because its capabilities mirror Leo Burnett and Arc's so closely ...
Leo Burnett has merged its below-the-line agencies Arc and Triangle to create Arc UK...., the Triangle managing director, becoming his deputy. They will report to Bruce Haines, Leo Burnett's chief ...
LONDON - Leo Burnett London has parted ways with Fiat following the car maker's decision last year...The decision does not affect Leo Burnett's sister agency Arc, which will continue to work on Fiat ... .5m is believed to be billings handled by Leo Burnett in London. Following the appointment ... . Leo Burnett lost out in a pitch to handle the launch of the new Fiat Punto last year. The account ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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