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Profile: Donna Imperato - Straight-talking and self-aware

advice would you give anyone climbing the career ladder? Know your strengths and let them dictate ...

COMMENT: Letters; Let tests assess the measure for measure

I certainly endorse most of the comments made by David McLaren regarding the widespread usage of advertising equivalents in the evaluation of PR media coverage (PR Week, 27 October).

McCann in talks to acquire UK consultancy

it has had exploratory talks with top ten PR agency Charles Barker....US ad agency McCann-Erickson s hunt for UK acquisitions stepped up a gear this week as it emerged it has had exploratory talks with top ten PR agency Charles Barker. Larry Weber, chairman ... are talking to a lot of important companies in the UK. Charles Barker may be one of them. Weber ...

Shandwick holds talks about possible merger

to be in talks with US-owned ad agency group True North about a possible deal....Shandwick International, the world s largest independent PR consultancy, is reported to be in talks with US-owned ad agency group True North about a possible deal. As PR Week went to press ... that the talks were at very early stages . Shandwick has been the subject of merger speculation before ...

INTERNATIONAL: DuPont review leads to agency talks

WILMINGTON, DELAWARE: US chemical company DuPont is in talks with at least two PR agencies as part

STOP PRESS: Takeover talks not confirmed by Havas

in talks with Cordiant.'

DIARY: Why a PR man is letting a golden opportunity for self-publicity slip away

Keen amateur photographer Fraser Butters, managing director of Harvard Centro, is looking forward to meeting famous photographer David Bailey next week.

INTERNATIONAL: GM selects LG Ad to raise profile for Daewoo talks

SOUTH KOREA: General Motors (GM) Korea, which is in talks with debt-ridden Korean car maker Daewoo...SOUTH KOREA: General Motors (GM) Korea, which is in talks with debt-ridden Korean car maker ... its corporate profile as it conducts talks which may result in a merger with Daewoo Motors, a first ... national media relations-led campaign to raise GM s profile as the merger talks progress. LG Ad, itself ...

STOP PRESS: Talk Loud to promote Notre Dame de Paris

Talk Loud has won the brief to promote West End show Notre Dame de Paris, reporting to its marketing head Jonathon Shalit. The campaign plans to promote the introduction of Dannii Minogue to the cast. ...

Smith talks to Stephanie France about the possible PR pitfalls involved in a compulsory scheme to take

and moved into its next phase in September. It uses real New Dealers and employers who talk straight ... developing a career in music. Smith says he met with leading figures in the music industry and talked ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.