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Luxury BRIC by BRIC: the most unstoppable market in the world?

Some worry that the success of luxury brands in emerging markets is unsustainable. Talking to local...an inconspicuous consumer. In India, over 50% of wealthier people agree that they actively enjoy talking about ...

'Silver socialisers' embracing social media to engage with brands

More than a quarter of people aged over 55 are using social media to talk to big brands, according

Omnicom posts upbeat second-quarter results

, outstripping market predictions and prompting president and chief executive John Wren to talk about growth.

Marketing's Customer Publishing League Table 2008

the opportunity to talk directly to consumers in a compelling editorial environment across various media.

Trend report: Can media help save the high street?

into the hands of the administrators. Mark Banham talks to the media industry to gauge how it is planning

Nine days to go until War of the Words

's next generation will compete to see who delivers the best talk on the changing face of advertising

Competitor targeting: a strategic approach to winning the battle for market share

was talking about was exploiting customer relationships. This went down very badly with some of the academics

And Now a Few Laughs from our Sponsors

, talk, sleep and dream radio. And if you work in mainstream advertising, that's probably enough to put...of American radio advertising: the ones everyone remembers, the ones people still talk about after all ... can help you develop dialogue - this means a "talking buddy" not a strong-but-silent type. Another ...

Marketing League Table: Design leagues

and London as a city stand for and talk to young people in a language they relate to. What the London 2012

Forward Thinking Essays 2012: Data, but not as we knew it, Tash Whitmey, EHS 4D

don't have it in their DNA to really understand people, let alone the ability to plan and create ... if it is driven in real-time by data, and that can happen only if the data is there and 'knows who it is talking ... . To do this, key stakeholders from IT, brand marketing and agencies need to start talking to each other ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.