07 Oct 2008
| by Fiona Ramsay
, but they need to interact with consumers without letting the brand take over, speakers at the AOP digital...-level, said: 'Digital is becoming the key environment for brands to talk to consumers and see what ...
18 Apr 1997
| by HARRIET GREEN
in a Lil-lets spot, due to break on 1
May....claim. Women empathise with Lil-lets
because it is a brand that talks to them in their own language ...
advertising in a Lil-lets spot, due to break on 1
May.
Lil-lets are described in the commercial ...
silent revolution is under way in the sanitary
protection market because women are buying more Lil-lets ...
24 Jul 1998
| by ANNA GRIFFITHS
sponsorship deal with Smith s
sanpro product, Lil-lets....sponsorship deal with Smith s
sanpro product, Lil-lets.
Carlton was forced to shelve the proposed sponsorship deal, which had
been struck with Lil-lets media agency, New PHD, when the cast s agents ...
key summer programmes. In May, the broadcaster was
reported to be in talks with a number ...
05 Jul 2007
| by Nikki Sandison
to let Beckham go, when it reported that the razor brand had signed up Tiger Woods, Thierry Henry ...
to have been in talks for weeks about an agreement to coincide with the start of Beckham s five ...
01 Aug 2003
Ogilvy Mather has created a "talking pimple" character to promote the skincare brand Oxy...talking spot on his forehead.
Another four five-second idents will air from this week and run throughout ...
truffle-hunting swamp donkey."
All four versions end with the voiceover stating: "Don't let spots ruin ...
21 Dec 2007
| by Bill Britt
in the latest supermarket commercial. There was a lot of talk on the threads about careers: advice to graduates ...
the ads to talk about: the big showcase ads (Sony Bravia, Guiness, Cadbury and BA), the controversial (MFI ...
in Britain 2007 Campaign i-Q: Asda or Tesco, who has done the best ad? Guinness is sinking. I know! Let ...
23 Nov 2007
| by Bill Britt
anniversary, the UK marketing director for the brand refuted talk that the brand is fairing badly here ...
first and let perception follow. It may mean you have good business ideas and then brand them [Tesco ...
28 Sep 2011
| by Loulla-Mae Eleftheriou-Smith
Lil-lets, the feminine care brand, is rolling out a £2m campaign to back its packaging overhaul...in order to "look good" and stop women feeling embarrassed when carrying the products.
Lil-lets ...
between the ages of nine and 14.
Lil-lets conducted consumer research that found women disliked having ...
and wrappers that make a rustling sound when opened.
Lil-lets said the new packaging uses a soft grey ...
30 May 1996
Tampax and Lil-lets are holding talks with their respective agencies,
Abbott Mead Vickers BBDO...Tampax and Lil-lets are holding talks with their respective agencies,
Abbott Mead Vickers BBDO ...
Campbell Roalfe is the creative
agency for Lil-lets.
Michelle Jobling, Tampax s vice ...
1996, while the Lil-lets ad spend was pounds 7.1m.
AMV s acquisition of PHD is set to be sealed ...
19 Jun 2000
| by COLIN GRIMSHAW
cool, crisp energy. But enough
about me, let s talk about Elizabeth Arden s latest product range....Energising, invigorating, uplifting, restorative, unique,
refreshing and revitalising, with a cool, crisp energy. But enough
about me, let s talk about Elizabeth Arden s latest product range.
The online campaign for the company s new Green Tea fragrance collection
has all these attributes and more ...