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, but they need to interact with consumers without letting the brand take over, speakers at the AOP digital...-level, said: 'Digital is becoming the key environment for brands to talk to consumers and see what ...
LONDON - Sanitary towel makers Lil-lets has teamed up with below-the-line agency Woo to create...The nationwide campaign, which will feature on 3m packs of Lil-lets from August, will also offer a ... -store point of sale. Jackie Roberts, brand manager at Lil-lets, said: "Woo developed an idea that fitted perfectly with our brand and its ultimate fit proposition. "La Senza has great appeal amongst the Lil-lets ...
Online fashion retailer Asos has launched a service that gives customers access to lines it does not carry, through a portal and combined social network.
LONDON - Reebok has released an iPhone game that offers multi-user competitive play and rewards for high scorers with promotional discount codes.
Burberry, the UK-based luxury-fashion brand, is holding talks with agencies about its digital...by the talks. The brand's creative department is led by the chief creative officer, Christopher Bailey, who has ...
Mothercare is in talks with above- and below-the-line agencies about how to draw more parents...Mothercare is in talks with above- and below-the-line agencies about how to draw more parents and prospective parents into its stores. The review has been prompted by the appointment of Steve Foulser as marketing director last month. The children s clothes and equipment retailer has been working without ...
JD Sports has halted takeover talks with JJB Sports following a financial restructure
The luxury fashion retailer Burberry is in talks with a number of agencies about its digital
Four top-level marketers from global brands talk about the factors influencing the ad industry
of the Diesel team, but admitted he was talking to new friends . He said: We are not talking about a ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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