Power 100: 100 to 50
17 May 2011 | by Nicola Clark
behind the roll-out of its Levi Roots-inspired Reggae Reggae pizza, and has been driving the sales ...
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Should brands that add to the obesity crisis subsidise healthier food options? The Marketing Society Forum
07 Sep 2011 | by Staff
, and proposed solutions include a government levy and marketing restrictions on unhealthy food....YES - Hugh Bishop, Chairman, Meteorite All food providers and sellers should pay levies of differing amounts, depending on each product's sugar/fat content. This would encourage brands to make ... from the levy should be put toward education and enforced programmes. After all, it starts at school ...
Domino's launches Levi Roots-inspired pizza
30 Mar 2011 | by John Reynolds
Domino's is launching a Levi Roots-inspired pizza, as the brand attempts to halt a slowdown
The Social Experience Economy
25 Jun 2010 | by Matt Dyke and Kevin Sutherland, AnalogFolk
that are already using Facebook technologies to build social shopping experiences are Levi's and easyJet. The new Levi's Friends Store allows visitors to "like" products but also automatically shows them which ...
Digital's future is in the past
25 Jun 2010 | by Richard Baker, Howard Scott and Mark Johnson, Sequence
of the web. We've witnessed Levi's adoption of Facebook's new Open Graph technologies, and heard the news ...
Leo Burnett leads Campaign Photo shortlist
15 Jul 2009 | by Suzanne Bidlake
The competing pictures, for brands ranging from Tanqueray Gin, Fairy and Kellogg's Crunchy Nut to Levi's, Pullman Hotels and Channel 4, will be pitched against each other in a final judging session in August. Leo Burnett leads the ad agencies vying for prizes, with five shortlisted entries for Shelter ...
Subway adds Reggae Reggae-branded spicy sub
01 Jul 2008 | by Gemma Charles
with Dragons' Den entrepreneur Levi Roots enabling it to use his spicy sauce brand in its sandwiches.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
