The seven sins of content marketing
22 Feb 2012 | by David Benady
sports and motorsport and Levi's use of music in its ads as powerful examples. Murray adds, however ...
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EasyJet's Carolyn McCall on putting clear blue sky between the airline and its budget rivals
25 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
. Favourite ads The Guardian 's 'Points of view', Levi's old ads and Stella Artois' work. THE CAMPAIGN ...
Profile: Eurostar's new marketing chief gets set to take on all comers
12 Oct 2011 | by Noelle McElhatton
Benbassat, although later, he reveals his admiration for Maurice Levy, chief executive of Publicis Groupe ...
Carat retains BAA media account
29 Sep 2011 | by Katherine Levy
by the Publicis-owned shop Masius. Follow Katherine Levy on Twitter @KatherinePLevy ...
Duffy's flight plan is to be Europe's number one
25 Aug 2011 | by John Tylee
and Vogue. Her clients have included Adidas, Burberry, H M, Levi's and Lacoste, and she's noted for her ...
Power 100: 100 to 50
17 May 2011 | by Nicola Clark
behind the roll-out of its Levi Roots-inspired Reggae Reggae pizza, and has been driving the sales ...
Tour operators impose fuel surcharges
02 Mar 2011 | by Ed Owen
costs on our holidaymakers to a minimum, but the fuel levy is an unavoidable result of the rising price ...
BA returns to the black after two years of losses
29 Oct 2010 | by Ben Bold
-haul flights hit by a levy of up to 55%. He described the tax as a "disgrace". "Next week there are further ...
Thomas Cook cushions air passenger tax rise
28 Oct 2010 | by Loulla-Mae Eleftheriou-Smith
The campaign was created in house and will feature across the travel group s new brochures, supported by in-store activity. It claims that Thomas Cook can save its customers 75 each on long-haul flights booked with the company between now and 16 December. APD, which is levied on outbound flights ...
Pick & Turkey league (8 Oct 2010)
07 Oct 2010
by Traktor through Partizan. TURKEY OF THE WEEK Katherine Levy is hopping mad over McCann ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
