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Xbox hosts televised music event

19 Dec 2008 | by Arif Durrani

The event, developed by communications planning agency Goodstuff, will be presented by radio and TV presenter Nick Grimshaw and features live performances from The Wombats, Noah and the Whale, Little Boots and Twisted Wheel. Televised coverage of the event will be promoted in press and digital ...

Carling plots 'live' World Cup TV ads

10 Jun 2010 | by Anne Cassidy

Beattie McGuinness Bungay is to run "live" World Cup ads for Carling, the first of which will break

Connected television has finally arrived. But are advertisers ready?

10 May 2012

As TVs and broadband begin to merge into one, Pete Edwards explains how brands can take advantage....where consumers are watching more TV and big live programme events capture the imagination ... We've been here before. This year ... drum roll ... it's the year of ... connected TV. But what ... 's look at the facts. Last year, nine million TVs were sold in the UK, of which roughly three million ...

Freeview 'living rooms' by 18 Feet & Rising

01 Nov 2010

Freeview has launched a TV ad featuring the voice of TV personality Karl Pilkington, as it promotes...The ad shows a living room brought to life while the family are out and the TV is recording their favorite TV shows. ...

Subway 'live fresh, eat fresh' by McCann London

26 Mar 2012

McCann London has created a set of TV ads to increase public awareness of Subway's nine healthy...In the 30- and 10-second ads, which will run for one month in the UK and Ireland, lighthearted vignettes show people going about their lives with energy and enthusiasm. ...

Betfair 'casino in your living room' by Big Al's Creative Emporium

20 Oct 2011

Will Greenwood and Michael Vaughan star in the new Betfair TV ad.

The television and the laptop will soon be interchangeable

20 Jan 2009 | by Sue Unerman

The news that MySpace is set to become the first social network available through TV sets...Later this year, MySpace will be available on the Widget Channel framework on internet-enabled TV ... the days when the TV sat in the corner and transmitted programmes, and others don't know the difference between a TV, a mobile phone and a laptop. In this new world, there will clearly be every opportunity ...

VBS adds fifth advertiser to healthy living campaign

09 Jul 2008 | by Fiona Ramsay

its fifth advertiser in its "Force for Good" campaign to help advertisers who support healthy living...agreed to double the TV ad exposure of qualifying clients by matching their expenditure at no extra cost ...

Russell Davies: The stack mentality makes marketers' lives more difficult

26 Apr 2012 | by Russell Davies

When I was a young TV buyer, there were a bunch of regional ITV companies that all had local

Virgin TV unveils major push for Lipstick Jungle

01 Sep 2008 | by Fiona Ramsay

LONDON - Virgin Media Television has joined forces with Coffee Republic, Asos.com, Heart FM, Metro...Marking the first time an advertiser has teamed up with Coffee Republic, Living will join ... Republic stores will also stock Living booklets highlighting Lipstick Jungle and other major Autumn shows ... and competitions. Living has also joined with Bliss London Spa, with customers receiving a Lipstick Pedicure ...

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