CAMPAIGN LIVE UPDATE
07 Aug 1998 | by CLAIRE BEALE
and undress each other, has been passed for late-night TV. We asked if it should have been given the go ...
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An ad for the Living TV show Britain's Next Top Model featuring 12 scantily clad women sprawled
and undress each other, has been passed for late-night TV. We asked if it should have been given the go ...
Bartle Bogle Hegarty's first TV campaign for British Airways will feature clouds that morph...will break, as no media schedule has yet been put in place. The TV work develops the theme of BBH ...
LONDON - Bartle Bogle Hegarty's first TV campaign for British Airways will feature clouds...will break, as no media schedule has yet been put in place. The TV work develops the theme of BBH ...
Mr & Mrs Smith, the boutique and luxury hotel guide brand, has developed a TV series...by a website, www.mrandmrssmith.com/tv. The destinations covered will include Cape Town, Shanghai ... Productions and Bump TV. The series is the latest extension of the Mr & Mrs Smith brand. Previous activity ...
United Airlines is launching its first European TV ad campaign since losing two planes...The UK campaign, created by Fallon, will break on May 10 and will run until the end of the year. It includes three television executions and a press campaign. United is trying a different approach to win market share from its rival transatlantic carriers - British Airways, Virgin Atlantic and American ...
a booking. It is currently testing the technology that will provide live streaming video ... . The facility is expected to go live in the UK within the next two weeks, before being rolled out to other ... of an overall boost to its marketing activity. Last month the company ended its four-year break from TV ...
-the-line advertising, with new work likely to position Wales as a lively destination as opposed to a tranquil rural ... Wales as a tranquil weekend haven for the stressed-out urbanite, in favour of a more lively tone ... -house response to foot and mouth disease, including a pounds 1m TV advertising effort. COMMENT ...
-the-line advertising, with new work likely to position Wales as a lively destination as opposed to a tranquil rural ... Wales as a tranquil weekend haven for the stressed-out urbanite, in favour of a more lively tone ... -house response to foot and mouth disease, including a pounds 1m TV advertising effort. COMMENT ...
CASE STUDY - LateRooms.com debut use of TV to give it an awareness boost led to a 70% increase...A TV campaign made the online brand's PPC strategy more profitable and LateRooms.com instantly ... .com had never advertised on TV before, but stiff competition from rivals with bigger media spends had ... heavily in both TV and pay-per-click (PPC), there was a fear that unless it raised its game, LateRooms ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.