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James McGruer, head of government marketing at Royal Mail....But for government organisations, particularly local authorities, the task can be even more complex ... , a recent report by the New Local Government Network suggested councils should increase their use of online petitions. The report, called 21st Century Democracy: e-petitions and local government , said ...
LONDON - The government has made a concession to the Information Commissioner's Office's request...but in local government and private companies. He also wants to have the power to bring criminal ... The government rejected the ICO s request last month, but following the crisis over its loss of unencrypted records on 25m Britons, the Government has been forced into giving the ICO the authority to carry ...
LONDON - The government is considering a plan to split Consignia, formerly known as the Post Office...figure that could grow as the government prepares to introduce the electronic delivery of state benefits ...
and building brands but the Government fails to recognise the value of branding to the economy, according to a...and building brands, representing 12% of all intangible investment, but government statistics only recognise ... such as electricity. The British Brands Group is calling on the Government to look more closely at the contribution ... measured and is not integrated in government policy. Yet brands can help drive the economy out of difficult ...
Britons without a bank account. The bank, run via the Post Office, will enable the government to pay ...
as its director of strategy for local marketing....'s proprietary marketing tool that enables brands to communicate with customers at a local level. He will also ... for Toolkit and local marketing expertise in general, as brands strive to get closer to their customers more ... to find the right balance between national brand objectives and local needs, and help them to make local ...
LONDON - Directory firm Thomson Local has appointed Raj Kakar-Clayton as general manager...from Thomson Local, will report to product and marketing director Gary Brown. Brown said: Raj brings ... their business. Thomson Local s directory is available both in print and online . The company rebranded its print edition to The Book from Thomson Local earlier this year. ...
, has expanded its network for local panels to five continents.
The government has topped ad spending by consumer giants Unilever and Procter & Gamble to become...LONDON (Brand Republic) – The government has topped ad spending by consumer giants Unilever ... service ACNielsen MMS. The government’s main advertising activities in February were its campaign ... people to plan pensions. During the 12 months of 2000, the government ranked fourth by size of adspend ...
LONDON - The IPA has responded to a government consultation on the UK's creative industries...advertising held elsewhere within the government. It wants the DCMS to offset these with positive messages ... and new media industries and in employing creative people. Other actions it recommends the government ... all we can to encourage the government to support and promote the creative industries in general ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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