18 Jun 2010
| by John Reynolds
The London Evening Standard has confirmed that it plans to swell its distribution by an extra 100..., the London Evening Standard attracted an average of 1.35 million readers a day between October 2009 and March 2010. Between October 2008 and March 2009, the 50p London Evening Standard was pulling in a daily ...
in Greater London. The move follows reports that the title is set to become profitable for the first time ...
03 Feb 2010
| by John Reynolds
LONDON - The London Evening Standard has recorded a debut average issue readership of 1.37m since...for the London Evening Standard but when the title was still a paid for product between April and September 2009 ...
The London paper worked with the NRS to secure an early readership estimate as it looks to enhance ...
the period October 12 to December 31 2009. The flagship London title, owned by Russian oligarch Alexander ...
01 Apr 2009
| by Maisie McCabe
London, a new division focusing on airport and roadside sites, which aims to remedy the fact that London ...
to clients and planners ahead of the huge opportunities in store through the London Olympics 2012. Male says ...
into London. Glitzy campaign In addition, JCDecaux is in the early stages of a glitzy marketing campaign ...
17 Mar 2009
| by Maisie McCabe
JCDecaux has launched a new division - JCDecaux London - to sell across its entire outdoor London.... JCDecaux London is being promoted as the most "powerful way" for advertisers to reach the capital's most "affluent and influential" audience. Lambert, who leads a team of six, said the merits of outdoor in London ...
to report to managing director of sales Spencer Berwin, who said: "London is a showcase for all things ...
10 Feb 2009
| by Staff
As part of its new sales plans, the Evening Standard is poised to offer free and heavily discounted...that enhances the London experience, alongside an interesting pricing and distribution strategy, the Standard ...
YES - Liam Mullins, head of press, The7Stars If you were to have a stack of freesheets (London Lite and thelondonpaper) and a stack of the Evening Standard - all free - outside a station, the pick ...
07 Nov 2008
| by John Reynolds
LONDON - TalkSport, the national speech radio station, is rolling out an ad campaign across 650
31 Oct 2008
| by John Reynolds
LONDON - Associated-owned free titles Metro and London Lite have signed a commercial deal...merchandisers at 15 stations, between 7am and 10am. Another 100,000 samples will also be handed out by London Lite merchandisers between 4.30pm and 6pm at Zone 1 locations across London. Promotional staff for Metro and London Lite will be dressed in specially designed boiler suits featuring the Cr me Egg Twisted ...
07 Oct 2008
| by Maisie McCabe
LONDON - O2 is set to run a two-week campaign in London rail stations to promote its broadband
01 Oct 2008
| by Media Week staff
LONDON - The Evening Standard is launching a new charity version of its customer loyalty Eros Card...The Eros Charity Card, which launches tomorrow (2 October), enables cardholders to purchase The Evening Standard for half price, as with all Eros cards. The charity card allows savings to be donated ...
to date news. Matt Harrison, sales and marketing director of the Evening Standard, said the economic ...
26 Sep 2008
| by John Reynolds
LONDON - The London Evening Standard will rebrand Thisislondon.co.uk to Standard.co.uk from next...Standard.co.uk, which previously housed some of the newspaper's news content along with campaigns such as its promotion of drinking tap water, will now provide access to the Standard's London news, business ...
and news that will appear in the newspaper. Andrew Mullins, managing director of the Evening Standard ...