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Atkinson will lead AdMaxim s EMEA sales team as the mobile ad network and consultancy moves to build its business outside the US. The London-based sales force will expand to around 20 to 30 people over the next 12 months. Atkinson will report to AdMaxim chief executive Sultan Khan. Atkinson ...
smaller central London stores, to push its F&F clothing range....The partnership will make the F F collection available to buy in central London stores, which do not have the floor space to display the clothes, for the first time. F F clothing designs will appear ... smaller central London stores aren't big enough to have clothing ranges, so this is a great opportunity ...
, and being shared with digitally with other people. Mobile usage is rapidly taking over as a standard way ... believe the second-screen enables them to extend a 30-second advert into two, three minutes or even longer ...
Speaking at the IAB's annual Mobile Engage event in London yesterday (17 May), Eyre noted how the increasing popularity of smartphones has presented a huge opportunity and challenge for marketerers. He ... tags were activated by viewers of Britain's Got Talent at the weekend, even though the service ...
which automatically play sound or video. This ban even extends to the automatic initiation of sounds ...
of movement is unavoidable, even for a marketer from Nike, the brand which famously never stands still ... and rational purpose fifty, twenty, even fifteen years ago. But for the past decade that way of doing things ... , that we are not even questioning it. I am convinced the filters that are going to be applied to that way ...
retail director for eBay, said: "London 2012 organisers must ensure plans are in place to cope with the unprecedented demand visitors to the Games will place on mobile networks. "With so many consumers in London ...
With the London mayoral elections just over a week away, current mayor Boris Johnson makes his...London s got a fantastic future, the right timezone and the right language. It has a highly ... colossal regeneration taking place in East London. Simultaneously the city is becoming ever safer and more attractive to live in, so I think London has a clear lead over other so called global cities. We ...
51% of smartphone owners have even heard of NFC and 6 in 10 of those with an NFC-enabled handset don't even know they have it. It's all summarised in an infographic you can access here ... ran the Isobar Create London event in Shoreditch , a 34-hour hackathon that invited teams ...
Last month the social journal mobile application Path was outed for uploading users address books to its servers. This practice was rapidly exposed as an unspoken industry standard and indeed it quickly came to light that a whole host of other major social mobile applications, including Facebook ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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