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HSBC's Chris Clark on a new era for the bank's marketing

A glance up at HSBC's sky-scraping headquarters at Canary Wharf in London, with its upper floors ... , but that doesn't mean there isn't a resonance left behind. I used to work on the Mars account, and even then "A ... , Bates Dorland London (1996-97) - Executive vice-president, Bates Dorland New York (1997 ...

Apple cements most valuable brand status as UK's giants slide

.8bn. BP fell 17% to $10.4bn, Standard Chartered fell 16% to $10.1bn but O2 suffered most ... % [in value] while the top 100 has grown by 66%. So even with the recent falls UK brands are as it were ... 79 Standard Chartered 10,064 -16% 13 80 Red Bull 9,984 8 ...

Metro Bank brings in Lansons' Beth Murray for manager role

to have 45, and to break even, by the middle of 2014. Murray joined Lansons as an account manager ...

UN responsible investment body brings in Lansons

A United Nations-backed organisation pushing for higher ethical standards in the global financial...institutional investors to help develop new standards. The organisation is principally based in London ...

Anthony Hilton: RBS' Hester learns to play PR game

and respect. Anthony Hilton is City commentator on London's Evening Standard ...

Standard Chartered reviews financial comms brief

Global banking powerhouse Standard Chartered has initiated a review of its financial comms...to repitch for the business. Tim Baxter, Standard Chartered's London-based head of corporate comms, said ... The London-listed banking group, one of the UK's 15 largest firms by market capitalisation, has ... those that are direct competitors in Standard Chartered's key markets would be seen as a conflict ...

Brand Barometer: Social media performance of Virgin Money

. MARCH Conversations about the Virgin London Marathon in April began to crop up, with Twitter and Facebook used to promote sponsorship. Although Virgin Money added the London Marathon to its Timeline ...

UM London takes FSCS communications planning account

UM London has been awarded the communications planning account for the Financial Services...Rajendran, the FCSC marketing manager and the appointment follows a three-way pitch which included UM London ... that had been invested with banks. UM London will now be tasked with launching the second phase ... , head of communications for FSCS, said: "We are delighted to appoint UM London to our communications ...

Andrew Marshall joins Cognito after Fishburn Hedges departure

The agency, which has offices in London, New York, Los Angeles and Singapore, has hired Marshall as MD of the EMEA region. Marshall spent 13 years at Fishburn Hedges, co-heading its financial ... banking in London and Toronto. Tom Coombes, founder and CEO of Cognito, commented: Andrew has ...

City PR players vie for Direct Line spin-off brief

and has put out a call this week to London's financial PR firms to support this process. It is thought ... in what would be one of the largest London listings in decades. RLM Finsbury handles RBS' group ... there is no guarantee the London float will go ahead, Direct Line is looking for agencies with specific experience ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.