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PRIVATE VIEW

John would be busier than a one-legged man in an arse-kickin contest - even the record companies...night, Big John would be busier than a one-legged man in an arse-kickin contest - even the record ... ? Why is it that even good comedians fancy themselves as singers? In the 80s, Dennis Leary used ... . That tired ad-biz workhorse, John Cleese, gets an even more fatigued string of old jokes with which ...

LETTERS: WONDERBRA; Beattie sends out wrong Christmas message with ad

or taken away. P.F. Ellis, Shepherds Bush, London W12 ...

LETTERS: BALD MEN IN ADS; Baldies just don’t look tasty enough

a toupee and I really don t care who knows it. Patrick Chinn, London NW3 ...

OPINION: PICK OF THE WEEK

the striking idea from local school children. The kids got so involved they even helped make the fluffy donkey...Belinda Archer chooses Mustoe Merriman Herring Levy s new Christmas campaign for Shellys shoes: These posters are totally delightful and done in the best festive spirit. Mustoe Merriman apparently got the striking idea from local school children. The kids got so involved they even helped make the fluffy ...

MARKETING MIX: LETTERS; PR boosts sales of Wonderbras

From Robert Phillips and Jackie Cooper, founding partners Jackie Cooper PR, London W1...From Robert Phillips and Jackie Cooper, founding partners Jackie Cooper PR, London W1 We would like to thank you, Martin Loat of Propeller Marketing Communications and Pauline Kent of Countrywide PR for paying us the compliment of using our work on Wonderbra as a benchmark case study ...

PRIVATE VIEW

sex, he says. The fact that half the target market don t know, or even care, about Sir John ... Production company: Genie Films Exposure: London cinemas 3 Umbro Project: Umbro Client: Peter ...

MARKETING MIX: LETTER OF THE WEEK * Sponsored by TEAM; The uplifting aspect of a ‘fidget’

Gate, London W2 3LP * Fax: 0171 413 4504; l E-Mail: 100433. 2576@compuserve.com We ll ...

THIS WEEK: Male genes take over Wrangler

headquarters from London to Brussels last year, leading to the departure of European vice-president, John ...

MARKETING TECHNIQUE: PUBLIC RELATIONS; Playing with fire

even a strong one. And yet, they never actually appeared in this country. Nonetheless ... to small budgets and clutter but even PR experts warn it can also backfire. One obvious danger ... . But even this tactic has its supporters. It depends on your communication problem, claims Loat ...

NEWS: BST picks up launch drive for boots client

it was last used. Racing aficionados can even pay extra for boots made using tyres from cars driven ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.