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NEWS: Jackie Cooper in Eddie Bauer win

. This includes strategic campaigns to support the launch of a string of stores in London and Manchester next ...

NEWS: Rowland bags Flanagan’s home delivery account

The Rowland Company has picked up business from home delivery firm Flanagan and Co Supermarket Direct in a pounds 70,000 account sweep. Launched in October last year, Supermarket Direct operates a home grocery shopping service in west and south-west London, delivering 150,000 Sainsbury ...

MEDIA: WHAT THE PAPERS SAY; Mixed feelings on Al Fayeds’ fightback

and hanging in the Harrods loo - even if it would cost pounds 1 to see it. Evaluation and analysis ...

NEWS: Finnegan to leave in the wake of Asda PR revamp

Asda s PR manager Sue Finnegan is planning to quit at the end of January. Finnegan, who lives in London, said that she felt unable to spend so much time in Leeds - where Asda is based - and added that she is leaving on very good terms . But sources close to the revamped five ...

CAMPAIGNS: FASHION; Karan’s party makes the A list

label first appeared in Browns in London. Since then Harrods and Selfridges have opened Karan ... during London Fashion Week - that Club 21 intended to be the centre of the media s attention. We wanted to create something that London had never seen the like of, a lump ...

NEWS: A good cause is good news for sales figures

Eighty-six per cent of consumers will choose to buy a product associated with a cause, if price and quality are equal, says the latest survey by Business in the Community (BITC). Of 1,053 people questioned, 61 per cent said they would even switch retail outlet to one involved in a cause ...

NEWS: STOP PRESS

joining the BBC. Multimedia to open London branch Multimedia Public Relations and Marketing, the Chepstow-based hi-tech agency, is to open an office in London. Formed in 1993, Multimedia is looking ... for pitch GLR, the BBC s London radio station, has selected Consolidated Communications to pitch ...

NEWS: PR EUROPE

in Belgium. Based at Ealing Studios in London, GJA now has two staff in Antwerp to help develop its ...

CAMPAIGNS: PUBLICITY; Media flocks to Benetton launch

nationally and in London for the launch, to promote sales, as well as generating international coverage ... and several London taxis, and were led to matching picket-fenced areas carpeted with synthetic turf inside ... proportion of Benetton s London customers. Its individual marketing style clearly works for a broad ...

DIARY: Winning the marketing gamble by placing your bets on the nose

. Asda s egg aisle even has the sound of clucking hens. But smells?...We all know supermarkets are expert at luring us with eye-catching displays of fresh fruit and veg. Asda s egg aisle even has the sound of clucking hens. But smells? Defenceless consumers will now have to cope with Aromagas, a mould- breaking marketing opportunity for retailers from the UK ...

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