to remove filtersMARKETING MIX: You can bet big brother is watching
12 Dec 1996
extremely impressionable agency to watch the hounds do business in south-west London. The event ...
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MEDIA: MEDIA CHOICE; xmas Shop windows
19 Dec 1996 | by PETER CLEMENTS
the unexpected, and unworthy, arbiter of all things bright and beautiful in London s shop windows ...
NEWS: Retailer to widen Gap in Europe
12 Dec 1996
on the back of seven million London Tube tickets and BT phonecards, as it began to widen its use of media ...
THIS WEEK: Pepe axes Euro marketing post
21 Nov 1996 | by JULIAN LEE
fashion jeans brands such as Levi s and Diesel, Pepe is opening a flagship store next summer in London ...
THIS WEEK: STOP PRESS
14 Nov 1996
Scottish office and will transfer the operation to London. Ammirati Puris Lintas has appointed ...
NEWS: McCanns gets pounds 8m European branding for Russell Athletic
01 Nov 1996
has so far been restricted to posters on the London Underground and Adshel sites. Its only previous ...
MARKETING MIX: PROFILE; A LEG MAN: Brian Duffy * Managing director * Pretty Polly
17 Oct 1996 | by SHARON MARSHALL
to Lewis Moberly. Duffy likes having familiar faces around him. There is even evidence on his team of his ... over London with a 60ft version. There are plans to drape banners over shop fronts and the head ...
NEWS: TBWA adopts ‘vertical’ poster strategy for Pretty Polly burst
11 Oct 1996 | by KAREN YATES
TBWA has unveiled its first work for Pretty Polly tights - a 64-sheet poster campaign in which each billboard has been turned on its end to accommodate a 35-foot-high pair of legs. Kicking off this week in London s Vauxhall Cross, the campaign will roll out across 300 sites throughout ...
NEWS: HOTLINE
11 Oct 1996
. The Cyprus Tourist Authority has shortlisted several London agencies for its full-service advertising ...
ADVERTISING & PROMOTION: M&S ready to visit adland
10 Oct 1996 | by JULIAN LEE
campaign. The Body Shop is running its first brand ads in a magazine, albeit The Big Issue. Even...Principles. The Burton Group now spends pounds 4.7m on ads across its brands. Even within M It can ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
