to remove filtersCAMPAIGN DIARY: Holy cow! Leeds shop shows vested interest in protecting bovines
19 Dec 1997 | by MAIRI CLARK
will become clear. The Advertising Standards Authority shouldn t have a problem with this one, even ...
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Review: Marketing and advertising news in the week’s press
19 Dec 1997 | by KAREN YATES
The Nationwide Building Society has called for a more powerful Advertising Standards Authority...The Nationwide Building Society has called for a more powerful Advertising Standards Authority in a plea to the Government to tighten rules on financial ads. Nationwide says the ASA is impotent ... . - General release Standard Life has appointed the Leith Agency to its pounds 3 million corporate ...
ASH fury at fag ’accessory’ ads
18 Dec 1997 | by DANNY ROGERS
Action on Smoking and Health (ASH) has challenged the Advertising Standards Authority to crack...Action on Smoking and Health (ASH) has challenged the Advertising Standards Authority to crack down on advertising for Camel boots and Marlboro Classics clothing, following a recent acknowledgement by the government that this practice is indirect advertising for tobacco products ...
Farmers fight latest beef ban with first campaign in press
12 Dec 1997 | by ANNA GRIFFITHS
and the London Evening Standard and focused on the contribution of farmers to British life. One ad ...
the advantages of a close proximity to London, but without the costly overheads
12 Dec 1997 | by ROBERT GRAY
and Oxfordshire - but based just outside London - would take great exception to hearing themselves described...to Berkshire and Oxfordshire - but based just outside London - would take great exception to hearing ... national credentials as strong as any of those agencies based in London W1, SW1 or EC2. And in many cases ... that the advantages of a London address are outweighed by its disadvantages. There is no question ...
International Relations: Bandaging Egypt’s tourism industry - The Egyptian economy hangs in the balance as the country prepares to undertake the ’mother of all PR tasks’ in a bid to stop its tourism industry from suffering total me
12 Dec 1997 | by ROBERT GRAY
Associates flew journalists from the Guardian, Evening Standard and Press Association out to Luxor on a ... at the World Travel Market show in London where he was immediately confronted with awkward questions from ... memories regarding these things, says Mail on Sunday travel editor Frank Barrett. Even before Luxor ...
THIS WEEK’S BIG QUESTION: Who or what represented the best and worst of PR in 1997?
12 Dec 1997 | by POPPY BRECH
of the PRCA she has pushed through the PRCA Consultancy Management standard, which after 25 years, puts the PRCA on a professional footing. Worst: Blair, tobacco, Formula 1. What was even worse than ...
PRIVATE VIEW
12 Dec 1997 | by LARRY BARKER
half-opened carton? Whatever you do, take Pride goes the strapline for London Pride ... , but, surprise, surprise, real vegetables. Apparently this soup is so lovely that even kids ... : National TV Fuller Smith Turner Project: London Pride Client: John Roberts, marketing director ...
FOCUS: HEALTH PR - Cashing in on the fruits of labour/The mother and baby market represents a major opportunity for PR professionals to build brand loyalties that will last for years. Good PR can build mutually beneficial relationships. Mark Hunter report
12 Dec 1997 | by MARK HUNTER
three months. Ideally we want to be talking to women before they even become pregnant, says ... and if the material is not up to standard we will say no , says Hopewell-Smith. Material likely to fail the test ...
ASA slams Vegetarian Society ad campaign
12 Dec 1997 | by JOHN TYLEE
Meat producers have scored an almost total victory over vegetarians, who have been carpeted for alleged scaremonger tactics in advertising that links meat eating to cancer. The Advertising Standards Authority has warned the Vegetarian Society about the accuracy of its claims after a national ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
