19 Dec 1998
| by MARK ROBINSON
Early this month saw the final session of the IPA s Evening Series
for trainees - young people who...Early this month saw the final session of the IPA s Evening Series
for trainees - young people ...
things about the Evening Series haven t changed over the years: it
still provides the opportunity ...
to post a summary of the important bits of each evening
on the IPA s Stage I web site, so other ...
19 Dec 1998
| by DANNY ROGERS
A small story toward the back of the Evening Standard last week
sent a chill through London s top...A small story toward the back of the Evening Standard last week
sent a chill through London ...
, the significance is that it could herald the end of
the UK s London-led restaurant boom.
In the same week ...
cohesive marketing strategy.
Conran s seven-year roll-out of swanky, individualistic London ...
19 Dec 1998
| by SANDRA COLLINS, Marketing Director, Opt
London Electricity is taking its brand to television for the first
time after agreeing to sponsor...London Electricity is taking its brand to television for the first
time after agreeing ...
look at developing
full TV campaigns.
London Electricity s branding will feature on all six ...
of
idents linking London Electricity with weather conditions have been
developed.
London ...
19 Dec 1998
| by ANNE-MARIE CRAWFORD
.
It is currently developing an Evening Standard-branded free daily London
listings title called Metro, which ...
launched its second contract publishing arm under
the auspices of the Evening Standard ...
.
The current managing director of The Mail on Sunday, Kevin Beatty,
becomes managing director of the Evening ...
19 Dec 1998
| by LISA CAMPBELL
from American Express is even more optimistic, claiming
consumer confidence is high....from American Express is even more optimistic, claiming
consumer confidence is high.
...
19 Dec 1998
| by CLAIRE MURPHY and BINNUR BEYAZTAS
is a tough game - all the main players have
standard offerings, so no one brand stands out ...
their share of
the market from 18.8% to 23.3% (see chart). This rise is even more
remarkable when you bear ...
of its Select forecourt shops.
To increase the prominence of the shop, Shell has even opened one ...
19 Dec 1998
| by ROBIN COBB
The ISP Diploma is a five-month correspondence course with options of
attending evening seminars in London and one-day tutorials held in
London, Edinburgh, Leeds, Manchester, Bristol and Birmingham ...
be by evening courses (two evenings a
week for 30 weeks) at ten locations around the UK, or intensive courses ...
19 Dec 1998
| by CONOR DIGNAM
Anheuser-Busch, manufacturer of Bud Ice lager, has signed up the
brand to sponsor London Transport...Anheuser-Busch, manufacturer of Bud Ice lager, has signed up the
brand to sponsor London ...
on
London s buses and tubes over New Year s Eve. London Transport claims
that around 2.5 million people ...
the London
Underground and Docklands Light Railway network, 600 bus Supersides,
11,000 bus interior ...
19 Dec 1998
| by LISA CAMPBELL
about the internet (but were afraid to ask) is at the London Marriott
Hotel on March 2 1999....Marketing is presenting its second annual conference aimed at
senior marketers interested in exploring the basics of using the
internet as a marketing tool. Everything you always wanted to know
about the internet (but were afraid to ask) is at the London Marriott
Hotel on March 2 1999 ...
19 Dec 1998
| by DRAYTON BIRD
my London flat is
very nicely divided into a black half and a white half (as far as I can
see ...
Conservation. It should start with its money,
since even when you see the name, what it does is written even ...
) suggests many
marketers don t even understand how advertising works. No wonder then
when it comes ...
to remove filters
