19 Dec 1998
| by DANNY ROGERS
A small story toward the back of the Evening Standard last week
sent a chill through London s top...A small story toward the back of the Evening Standard last week
sent a chill through London ...
, the significance is that it could herald the end of
the UK s London-led restaurant boom.
In the same week ...
cohesive marketing strategy.
Conran s seven-year roll-out of swanky, individualistic London ...
19 Dec 1998
| by SANDRA COLLINS, Marketing Director, Opt
London Electricity is taking its brand to television for the first
time after agreeing to sponsor...London Electricity is taking its brand to television for the first
time after agreeing ...
look at developing
full TV campaigns.
London Electricity s branding will feature on all six ...
of
idents linking London Electricity with weather conditions have been
developed.
London ...
19 Dec 1998
| by SANDRA COLLINS, Marketing Director, Opt
Mike Soutar, managing director of London radio station Kiss 100,
has been moved to the job...Mike Soutar, managing director of London radio station Kiss 100,
has been moved to the job of creative director for Kiss s parent company
Emap Radio.
Emap Radio has started to look for a replacement for Soutar, and is
considering people from outside Emap as well as internal candidates ...
19 Dec 1998
| by RAYMOND SNODDY
.
Yet even by the standards of the mission statement-writing trade, the
BBC s 110 words are full ...
licence
payers are using the service.
A few academics even had the temerity to ask exactly how ...
that the BBC will continue to aspire to
the highest ethical standards . After all, it says so in the mission ...
19 Dec 1998
| by ROBERT MCLUHAN
on the platform at London s
Paddington station, tucking into a bowl of rice pudding. He entices
jaded ...
little in the way of
awareness, but even loyal consumers have to be nudged to keep buying it ...
19 Dec 1998
| by ANNE-MARIE CRAWFORD
independently of all interests; to aspire to the highest ethical
standards; to offer the best value for money ...
19 Dec 1998
| by DANNY ROGERS
and Grill, which opened last year in London. David
Loewi, Conran Restaurants International (CRI) managing ...
19 Dec 1998
| by CONOR DIGNAM
, such as Rugby League, the
Nationwide League or even F1 where there is collective negotiation on
behalf ...
19 Dec 1998
| by DAVID MURPHY
that consistent, high-profile advertising helps
brands survive, and even grow, through a recession ...
. There are no cars in this year s league; in 1997,
both Peugeot and Renault were top performers but even the PR ...
; even Alan Shearer was shown in the
role of family man rather than England captain ...
18 Dec 1998
| by MAIRI CLARK
to guessing the
residents of the featured houses, even naming the postal districts that
the houses were in ...