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Campaign Hall of Fame. (Part 2 of 2)

criticised when the slaughter in the trenches became the subject of recrimination. Even Adolf Hitler paid ... : NS tea-party at London Zoo. Mr Shifter , one of the most frequently televised commercials ... to an eerie soundtrack, the commercial shows Manhattan hovering over the London suburbs as its inhabitants ...

Campaign Hall of Fame: The hall of shame - Tucked out of sight and stuffed into bottom drawers in the offices of every agency lies evidence of the less glorious moments of advertising’s history. Caroline Marshall selects some golden turkeys

of RI-CO-LA, RII-COO-LAAA herbal cough sweets. Even as a piece of Euro kitsch, it sucked. British Rail Admitting to even the tiniest fault is not a practice many advertisers engage in. But to BR ... the woman who fantasised about fishermen and the father who wrote pretentious letters to his son. Even ...

Stop Press

pounds 2m revamp of its London store. Specialist interior designers Watson Designs will work alongside Clinic to transform the London shop for August 2000. Clinic has also worked on an underground poster ... September 2000. The BBC is to rename BBC GLR94.9 BBC London Live as part of a plan to create ...

CLOSE-UP: CLIENT OF THE WEEK - A prospector turned traveller Wherenow.co.uk’s Charles Seaford is offering unique holidays, Jade Garrett says.

to this data if it s not available when you come to book - so the site is updated every evening ...

CAMPAIGN DIRECT: PROFILE - AMANDA MACKENZIE. Adventures in tailor-made marketing. Air Miles’ Amanda MacKenzie is keen to take the brand in a new direction, Robert Dwek reports

have tailor-made the scheme just for them. THE MACKENZIE FILE 1983: London ...

MARKETING MIX: Had that Mandela in the back of my cab last night

Fifty London cabbies have talked themselves into what must surely rate as one of the freebies...Fifty London cabbies have talked themselves into what must surely rate as one of the freebies ... as part of SATOUR s decision to sponsor liveries on London cabs in 2000. Knowing the traditional London ... . While the idea of a London cabbie as an interactive communicator might strike most Londoners ...

DIRECT: Briefs

place on December 7, 1999, at the Grosvenor House Hotel, Park Lane, London. The evening includes ... awareness of its services. The campaign, through IMP London, uses press, direct mail and banner ...

100 Marketing Moments: The 20th century saw the birth of modern marketing, Jane Bainbridge charts some historic landmarks through the decades

, comes to the UK as the French tyre manufacturer opens a trading office in London. 1908 ... Chocolate Crisp in London and the South East. Two years later it is renamed Kit-Kat. 1936 - BBC begins broadcasting. It broadcasts to 400 homes in the London area from Alexandra Palace ...

MEDIA: Customer mags make their mark - Andy Fry reviews the winning entries of the APA customer magazines industry awards

, the Guide also managed to break even due to the revenue raised from its advertising. The judges were sceptical about the break-even claim, but recognised the strength of the proposition ... standards in food and wine writing , while making it clear that she would not shy away from contentious ...

CAREERS: Events diary

at the Waldorf Meridien Hotel, London. Includes case studies which illustrate the use of the internet, call ... Society London Christmas Luncheon Held at The Savoy with Kelvin MacKenzie, chairman and chief ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.