29 Jan 1999
| by IAIN SHILLITO
FLORIDA: An international standard for the measurement and
evaluation of PR campaigns...FLORIDA: An international standard for the measurement and
evaluation of PR campaigns ...
standard, its job will be to
persuade corporate clients to invest in measurement and evaluation ...
, which are
currently developing approved standards for evaluation.
The organisation will employ ...
29 Jan 1999
| by JOHN TYLEE
The Osprey group is overhauling its London operation in a bid to
raise its profile, boost its...The Osprey group is overhauling its London operation in a bid to
raise its profile, boost its ...
marketing and sales promotion subsidiaries,
will come together to form Osprey London.
The changes ...
of pitch contests and the fragmented nature of the London
subsidiaries, which restricted the cross ...
29 Jan 1999
| by ELEANOR TRICKETT
make the lumpen endline, if you feel
it, we can express it , even more ridiculous....Eleanor Trickett picks on the new Interflora ads: OK, I wasn t
expecting D ve watched it
over and over and still can t work out from whose standpoint it is meant
to be. The inexplicable sentiments make the lumpen endline, if you feel
it, we can express it , even more ridiculous.
...
29 Jan 1999
| by SIMON ELLERY
. However last week Clare Taylor, an
account executive with Marbles PR, faced an even bigger challenge. She...Getting to work in the morning can be hard enough, what with
traffic jams and cancelled trains. However last week Clare Taylor, an
account executive with Marbles PR, faced an even bigger challenge. She
had to row her way to her car at 8.30am.
Taylor lives in a boathouse on the Thames ...
29 Jan 1999
| by ANTHONY CLARK
The University College London Hospitals NHS Trust is recruiting for
a communications head....The University College London Hospitals NHS Trust is recruiting for
a communications head.
The trust is the fifth largest, with an income of pounds 220m, giving it
the UK s second largest hospital research portfolio.
The newly created post will be responsible for communicating both
internally ...
29 Jan 1999
| by ANDREW GRICE
Brann London has poached two senior creatives from Joshua to work
across a number of accounts....Brann London has poached two senior creatives from Joshua to work
across a number of accounts.
The copywriter, Jean Fox Robertson, and the art director, Ollie Butler,
join as part of a recruitment drive ...
with such relationships.
Butler said: Brann London has all the drive and energy of a start ...
29 Jan 1999
| by EMMA HALL
Stuart Douglas and Jon Hollis, two of London s top commercials
directors, are quitting D...Stuart Douglas and Jon Hollis, two of London s top commercials
directors, are quitting D-Films to start their own production company,
called FourHundred.
Douglas is joint managing director of FourHundred alongside the
producer, Caspar Delaney. The new venture, which is effectively a
relaunch of D ...
29 Jan 1999
| by QUENTIN COWDRY
seem even
worse, but for the PR industry the response must surely be - three
cheers.
For a ...
communications director at a
middling government department merits a major home news story; the
Evening Standard devotes two pages to celebrating posh women in PR,
and New Labour s prince of spin gets ...
29 Jan 1999
headquarters in London....- Calvin Klein Cosmetics, the Unilever subsidiary, has appointed Sarah Wright to the newly-created position of European marketing director following an internal reshuffle at the company's European headquarters in London.
Wright, who has been with the company for nine years, is promoted from her current ...
29 Jan 1999
| by FRANCESA NEWLAND
Nobody doubts that 1998 was a bad year for Ogilvy & Mather, so the
departure of its London chief