22 Dec 2000
| by Claire Billings
LONDON (Brand Republic) – BMP DDB has been hired by The Guardian to handle advertising for the newspaper group’s online and offline brands.
BMP beat M 3m on advertising, is expected to significantly increase its marketing spend next year.
Marc Sands, Guardian Newspapers’ marketing director, said, “We ...
22 Dec 2000
LONDON (Brand Republic) - Online games retailer Gameplay reported strong year-on-year sales growth yesterday, prompting its share price to leap by 11.5% this morning.
The company said revenues for the half year ended January 31 were expected to exceed 40m in spite of current technology market trends ...
21 Dec 2000
-promotional strategy deployed across Associated titles, including the Daily Mail, Mail on Sunday, Evening Standard...-promotional strategy deployed across Associated titles, including the Daily Mail, Mail on Sunday, Evening Standard ...
21 Dec 2000
| by BEN ROSIER
Club members, before it even launched, and less than three months after appointing TBWA/London...British Airways has pulled the plug on Project Quicksilver, its internet portal aimed at Executive Club members, before it even launched, and less than three months after appointing TBWA/London to handle its ad business (Marketing, October 26).
Quicksilver, which was due to have launched early ...
21 Dec 2000
site, which was launched earlier this year.
In addition to a standard two-day delivery, the service will offer a choice of two-hour delivery within Greater London, four-hour delivery within the M25, or next ...
21 Dec 2000
The London Stock Exchange has hired Engage, the enterprise marketing software and interactive media...The London Stock Exchange has hired Engage, the enterprise marketing software and interactive media provider, to handle the first ads it is accepting on its web site, at www.londonstockexchange.com. Engage will handle ad sales and ad serving.
...
21 Dec 2000
| by BEN ROSIER
at the company s London offices were told of the decision, which comes as part of a drastic cost-cutting plan, earlier this week.
Both eToys London UK headquarters and customer care centre in Swindon would ...
21 Dec 2000
LONDON (Brand Republic) - Internet incubator NewMedia Spark has written off more than 45m from the value of its investments, because of the turmoil in the internet sector.
The company, which announced its interim results yesterday, now values its investments at 120m, a fall of 30%.
Most of the write ...
21 Dec 2000
LONDON (Brand Republic) - News and information company Reuters has scrapped plans for a retail version of its online brokerage system Instinet.
The company’s share price fell 76p to 11.92 yesterday, amid investors’ fears that plans to float Instinet would now be abandoned. Reuters, however, said ...
21 Dec 2000
.
These unmarked little stickers have been all over London for some time now. And being made of highly adhesive ...