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McCann-Erickson parts with £213m Reckitt Benckiser account
27 Nov 2001 | by Claire Billings
LONDON - McCann-Erickson Worldwide is to resign the £213m Reckitt Benckiser account as a result.... Following its appointment to the business in July 2000, McCann set up a dedicated London-based unit close ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
