to remove filtersTHE BOOK OF LISTS: The 10 Biggest Account Moves Globally
17 Dec 2002
for the haulage and courier company DHL in July - after a pitch which kicked off the previous October. O M London ...
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Vodafone is the latest to sign up to Nectar
19 Dec 2002 | by Ravi Chandiramani and Mark Kleinman,
LONDON - Vodafone is signing up to the Nectar customer loyalty programme barely two years after
THE BOOK OF LISTS: The 10 Accounts that moved without a pitch
17 Dec 2002
' Frankfurt office, and London's efforts, under the same heavy hand of the client, were no better. 5 ...
THE BOOK OF LISTS: The 10 Best gadgets
17 Dec 2002
to commands as he grows up. The little tyke even sings Happy Birthday when he advances to the next level. ...
O2 calls review of direct marketing
16 Dec 2002 | by Jenny Watts,
LONDON - O2 UK is reviewing its £1m direct marketing account and has lined up a number
Agency of Year 2002 accolade goes to Mother
11 Dec 2002 | by Jennifer Hiscock,
LONDON - Mother has been named Creative Agency of the Year in Marketing's Agency 2002. The award
NEW MEDIA: SPOTLIGHT ON NTL - Cash-strapped ntl abandons centralised marketing efforts Ntl doesn't need a national brand if it's only a regional offer, Alasdair Reid argues
06 Dec 2002 | by ALASDAIR REID
quite hard but are notoriously lacking in quality? That said, to achieve an even better fit, ntl might...," Davies says. But even he would admit that achieving this balance has been fraught with difficulty ... issues that came in the wake of massive acquisitions - different technical standards, operating systems ... 't expect anyone to talk about branding next year or even the year after." Which would surely disappoint ...
CLOSE-UP: LIVE ISSUE - SEN. Can Hutchison Whampoa make a go of its alternative therapy?
06 Dec 2002 | by MARK SWENEY
on the retail front, with Sen opening on London's South Molton street this month. Last week, it emerged ...
Orange seeks to lure teen texters
05 Dec 2002 | by Staff,
LONDON - Orange is aiming to cash in on the teenage text messaging craze with a direct marketing
Ex-Compaq man moves to pocket PC software firm
05 Dec 2002
rendez-vous at the London Eye. The ad was been created by Granada's in-house advertising subsidiary Adlab ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
