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Google begins testing new book service with publishers

LONDON – Google has quietly begun testing a new service, dubbed Google Print, with publishing firms

Expedia European marketer Shaw in shock departure

LONDON - Expedia, one of Europe's top three online travel firms, has lost its European marketing

Discovery signs international mobile deal with Vodafone

LONDON – Discovery Networks International has signed its first international mobile deal

Portland Holidays Direct launches Crackermatic viral

LONDON - Portland Holidays Direct is launching a unique Christmas online viral campaign dubbed

London 2012 appoints Haymarket and Syzygy

The London 2012 Olympic bid company has finalised its list of main marketing suppliers, hiring...The new-look web site will be launched next month, replacing the temporary one. It will be the main platform for communicating the latest progress of the 2012 bid to Londoners via a range ... stakeholders of the bid. It will be distributed in every London borough and is intended to keep the community ...

Agency 2003: New Media Agency of the Year - Glue London

Although it is part of the new media brigade, Glue London still calls itself a traditional...of renaissance stronger than at Glue London. The agency has capitalised on the new wave of advertisers now ... campaigns over the past 12 months. Originally part of Deepgroup, Glue London has succeeded where its ... marketing agency and became Glue London. Having established a reputation for its creativity, the company ...

Dockers extends online presence via European site

Dockers Europe has hired digital agency AKQA London to develop the site, which will be built in five languages. The site will initially act as a brand-building platform, showcasing the Dockers range, but will not have e-commerce functionality. Dockers' current web sites cater to the US ...

London 2012 appoints Haymarket and Syzygy to roster

LONDON - The London 2012 Olympic bid company has finalised its list of main marketing suppliers...The new-look website will be launched next month, replacing the temporary one. It will be the main platform for communicating the latest progress of the 2012 bid to Londoners via a range of interactive ... of the bid. It will be distributed in every London borough and is intended to keep the community up to date ...

Eventer Design and PH-media in new-media switch

LONDON - Eventer Design has formed a strategic alliance with PH-media that will see the Brighton

Online spend to hit record £300m after year-end boom

LONDON - Online advertising expenditure is expected to hit the £300m mark by the end of the year

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.