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Ford StreetKa - a new star shines over the old brand

exposure for a car, triggered substantial sales even before the launch and, most importantly started ... , autumn 2002: Tease and tantalise October brought Julien MacDonald s spring/summer show at London ... of London fashion week, the only one to be attended by Anna Wintour (American Vogue). Streetka was a star ...

World growth and inflation forecast

, the resumption of Iraqi oil production has been even slower than expected, largely because of terrorist attacks ... Liaison Economist Intelligence Unit 15 Regent Street London SW1Y 4LR Tel ...

At the Competitive Edge

. But the customer owes you no patience and is easily frustrated, and your rivals are just a click away. But even ... by national and EU competition rules. Competition can and should be free and vigorous, so agreements or even ...

Young People, Media and Personal Relationships

by the Advertising Standards Authority, the British Board of Film Classification, the BBC, the Broadcasting Standards...credits 115 6 Advertising Standards Authority 116 7 British Board of Film Classification 117 8 British Broadcasting Corporation 118 9 Broadcasting Standards Commission 119 10 Independent Television Commission 120 ...

Advertising Expenditure Expected to Increase by up to 47% over the next decade

is projected to rise by 47% between 2002 and 2015 on the 'High Option'. Even on the 'Low Option', assuming ...

Bang! Getting Your Message Heard in a Noisy World

, it becomes like an oil painting on the living room wall: No one even sees it anymore. "Linda Kaplan Thaler ...

Do you know who your experts are?

Expertise can be surprisingly difficult to find, even in companies that have spent millions of dollars to attract and retain it. Traditional methods, such as document repositories and static directories, are inadequate because expertise, unlike other assets, depends on the context making it difficult ...

Complicated Lives - sophisticated consumers, intricate lifestyles, simple solutions

Lionel Robbins Memorial Lectures at the London School of Economics on the subject of happiness , http ... in Place, W.W. Norton and Co., 1993 (4)Or even, the effective demise of work see Jeremy Rifkin ...

Are domain names suddenly too sexy?

the standard. During this circus, ICANN, and all the other gate-keepers of this Intellectual Property ... and marketing suffers. Now, DotCom has become the only gold standard. Today, naming is not a simple creative ...

Children's advertising code: summary of submissions received

requires the Commission to identify set standards that would govern advertising and related practices ...

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