to remove filtersBritish Airways to phase in SMS marketing
21 Dec 2005 | by by Sam Matthews
LONDON – British Airways is looking to use SMS for marketing and customer services in the future
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EHS Brann targets malt whisky drinkers with Christmas mailer for Diageo
21 Dec 2005 | by by Jennifer Whitehead
LONDON - Malt whisky drinkers are being encouraged to broaden their taste horizons in a DM campaign
Virgin Holidays opens its Doc Holiday Surgery for £1m campaign
21 Dec 2005 | by by Julia Pearlman
LONDON – Virgin Holidays is launching a £1m ad campaign with an Elvis-like character named 'Doc
Royal Mail may have to pay withheld £40m compensation
21 Dec 2005 | by by Daniel Farey-Jones
LONDON – Up to £40m in compensation payments could be paid after all to Royal Mail customers who
Experian launches Dutch goneaway suppression file
20 Dec 2005 | by by Sam Matthews
LONDON – Experian is launching a goneaway suppression file in the Netherlands, the first time a
Prospect Swetenhams launches affluent consumer file
20 Dec 2005 | by by Julia Pearlman
LONDON – Prospect Swetenhams is launching a 'Tiscali' list, which featuring over 1m affluent
Co-op Financial Services hires KXEN for data work
20 Dec 2005 | by by Joe Lepper
LONDON - Co-operative Financial Services has announced it is to use a set of tools supplied by data
Warning for companies breaching email regulations
20 Dec 2005 | by by Daniel Farey-Jones
LONDON – A third of the UK's top 200 companies are not complying with email marketing legislation
Bounty assembles female team for website redesign
20 Dec 2005 | by by Daniel Farey-Jones
LONDON – Mother and baby marketing company Bounty has used a team of female designers to make its
Carphone Warehouse expands TalkTalk with OneTel deal
19 Dec 2005 | by by Daniel Farey-Jones
LONDON – Carphone Warehouse has agreed to buy OneTel from Centrica in a deal worth as much as £154
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
