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Virgin Holidays opens its Doc Holiday Surgery for £1m campaign

LONDON – Virgin Holidays is launching a £1m ad campaign with an Elvis-like character named 'Doc

Review of the year: 10 biggest marketing moments 2005

It was the year London took gold, a frog drove adults crazy and Freddie replaced Becks. Here...1. LONDON WINS THE OLYMPICS When International Olympic Committee president Jacques Rogge opened the envelope and read out 'London', industry onlookers practically fell off their stools. Main rival Paris ... crowded around the French bid leaders' table when Rogge took the stage. Most acknowledged that the London ...

MindShare lands £10m international work for Tourism New Zealand

LONDON – Tourism New Zealand has awarded MindShare its international media planning and buying

BBI360 wins brand positioning brief from Page & Moy

LONDON – BBI360 has been appointed as lead brand agency for direct travel company Page & Moy after

Direct news brief: Imperial London Hotels appoints marketing agency

Imperial London Hotels Group has appointed Keevill Barton Kershaw to handle its marketing

The Marketing Store appointed by Thomas Cook after three-way pitch

LONDON - Thomas Cook has appointed The Marketing Store to deliver a range of promotions throughout...between TBWA\London, which has worked with the business since 1993, Farm and Manchester-based agency Home ...

The Work: New Campaigns - UK

will independently pursue abusers even without a victim's statement Creative agency: Miles Calcraft Briginshaw Duffy ... in London press and magazines, football matchday programmes, radio, washrooms THE LOWDOWN Miles ... that in London domestic violence accounts for one in four murders. At Christmas, the number of reported ...

DFGW wins three-way pitch for £14m Expedia creative business

LONDON - DFGW has won the £14m creative account for the online travel brand Expedia after a pitch

EnjoyEngland £12m drive to focus online

LONDON - VisitBritain is to invest £12m, primarily online, in promoting EnjoyEngland as part of a...the site as a vital way of promoting the country to poten-tial visitors to the London Olympic Games in 2012 ...

OMD wins £80m Norwich Union and RAC accounts

LONDON - The newly combined Norwich Union and RAC media planning and buying account, estimated

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.