LONDON - Barclays has split the lead marketing role formerly held by Jim Hytner in two, appointing
LONDON - Retailers and celebrities are the stand-out themes of this year's ad-recall tables...celebrity ties. With Howard, we animated him, got him into The Office Christmas Special and even ... standard in-store format, colleagues in well-branded purple shirts, tongue-in-cheek humour, a great product ... Fallon London, 472 27 18.09 3 Marks Spencer RKCR Y R 417 27 37.02 4 Kellogg Leo ...
LONDON - The commercials that scored the highest recall in a single week in Marketing's Adwatch.... 6= Asda Fallon London/Carat 72 18.09 Lisa Tarbuck helps out on the checkout at Asda ... to excellence. They don t even aim for good . Instead they wholeheartedly embrace their audience; Time ... . For a couple of days it becomes a surrogate family member. Even sleeping and waking patterns ...
LONDON - The Financial Services Authority has fined Norwich Union Life £1.26m for not having...in an appropriate and timely manner even after they were identified by its own compliance department. But Norwich ...
is a former news editor of Campaign, former editor of Marketing Week and Evening Standard ad columnist ... dealers and even bankers will regroup and, in the case of the latter, start lending to each other again.We may even get a solution to the Northern Rock fiasco (contender Olivant agreed to put up some more ...
LONDON - City AM, the free business daily, has secured a deal for fund manager Lyxor Asset
LONDON - Sir Richard Branson's bid to rebrand Northern Rock as Virgin Money has suffered a setback...high-profile rebranding campaign through TBWA\London, proclaiming Abbey was turning banking on its ...
London-based stockbroker Killik & Co has created an in-house PR role to develop its profile
not put their reputations at risk in the first place? Anthony Hilton is City commentator on London s Evening Standard ...
The world’s largest cement maker and an Egyptian rival have both turned to London agencies for help...on the London Stock Exchange. ENRC is the world s biggest producer of ferrochrome, and the sixth-largest iron ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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