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Marketing's Adwatch of the Year 2008

LONDON - A slew of celebrity endorsements have aided major retailers' dominance of consumer recall

Top 10 Marketing moments of 2008

LONDON - From the collapse of Northern Rock to Burger King's £95 Kobe beef special, we review...goes for gold Whether Tessa Jowell was misquoted as saying that London would not have bid ... and Lidl has put the major retailers on their toes. Even Marks Spencer has got in on the value act ... in the corner Light-touch regulation continued to go out of fashion as alcohol, HFSS food and even car ...

ASA study finds food ads comply with childhood obesity code

LONDON - UK advertisers are obeying the code for marketing junk food to children, according to a

Royal Bank of Scotland to provide free financial advice

LONDON - Royal Bank of Scotland (RBS) is to offer the public free financial advice, as part

The Week in Marketing: 2 December 2008

LONDON - A roundup of the important stories from the world of Marketing....by DDB London, shows a St Bernard dog emerging from an alpine storm with a copy of the FT attached to its ... London decided not to repitch for the business, on which it had worked for 26 years, after losing out ...

KFC plans Cayan grilled chicken roll-out

LONDON - KFC is gearing up to offer grilled chicken in its restaurants across the UK under the name...breakfast menu in the North-East and at its flagship Marble Arch store in central London. It aims go ...

McDonald's mounts cinema ticket promotion

LONDON - McDonald's is launching a 2 for 1 cinema ticket offer supported by TV, press and online

McDonald's unveils bold new packaging as makeover continues apace

LONDON - The fast-food chain has taken a more 'natural' approach with its latest packaging.

Biggest brands: Top 10 brands by product category 2008

' food, even in the convenience sector. At Pork Farms, though, neither innovations such as the Munchbox ... as fast as standard Nurofen tablets. Scholl's 8% fall may be reversed next year as a result ... . The surprise, here, is the falling sales of Marmite. A campaign by DDB London, featuring Paddington Bear ...

Biggest brands: Top 20 brand categories 2008

discounted prices, strength in the frozen sector and high-street locations. Even Waitrose, often perceived ...

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